Marketing Manager Jobs in Pennsylvania
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Channel Marketing Manager, U.S. Medical Distribution
- Harrisburg, PA
- 1 day ago
- Harrisburg, PA
- 1 day ago
**Job Summary** The Marketing Manager, U.S. Medical Distribution Channeling Marketing, assists in developing and implementing channel marketing plans for the U.S. Distribution business portfolio....
Marketing Manager - U.S./Canada Cross Border
- Philadelphia, PA
- 2 days ago
- Philadelphia, PA
- 2 days ago
Director of Global Initiatives, as a Marketing Manager, you will work closely with firm attorneys from across the Americas and other marketing team members to support all marketing and business development...
Title:Sales & Marketing Director - University Press Mana Description:Sales & Marketing Director - University Press Manager Penn State University Press seeks an innovative and results-driven Sales...
Senior Industry Marketing Manager (Engineering Firms) Location : Office-based/Hybrid/Home-based, US Position Summary: Bentley Systems is seeking a dynamic and results-driven Senior Industry Marketing...
Remote WorkThe team at Industrial Scientific is committed to ending death on the job by the year 2050. We hire inquisitive, motivated people, foster an encouraging environment, and we let them do their job....
Senior Product Marketing Manager, Academia & Government
- Philadelphia, PA
- 14 days ago
- Philadelphia, PA
- 14 days ago
Clarivate is seeking a dynamic Senior Product Marketing Manager, Academia and Government to join our team!...
What success looks like in this role: As Vertical Industry Marketing Manager, you will be responsible for all Unisys marketing efforts targeting our four (4) Tier 1 vertical markets --- financial services...
Job Overview As the Marketing Manager for Connected Living Solutions Business Unit, you will play a pivotal role in driving our marketing strategy and execution....
That's why we're fully committed to inclusion across race, gender, age, religion, identity, and experience to drive us forward every day.Overview (Scope of Role)The Global Marketing Manager, Engineered...
APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply...
Cornelis Networks is hiring a talented Technical Marketing Manager to join our dynamic team....
Content Development Oversee content creation, including press releases, blogs, white papers, and infographics. Event Management Plan and execute conferences, webinars, and prospecting events....
Remote WorkContent development: Oversee content development, editing and approvals, including press releases, blogs, white papers, articles and infographics....
Manager - Marketing Intellectual Property & Technology
- Philadelphia, PA
- 30+ days ago
- Philadelphia, PA
- 30+ days ago
Summary Under the direction of the Senior Marketing Manager, the Marketing Manager will work closely with practice group leaders, firm attorneys and other marketing team members to support all business...
Be visionary Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace...
Demographic Data for Pennsylvania
Moving to Pennsylvania? Find some basic demographic data about Pennsylvania below.
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Salary for Marketing Manager Jobs in Pennsylvania
Highest Education Level
Marketing Managers in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Customer Relationship Management
- Market Planning
- Employee Development
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Marketing Management
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Customer Insight
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Brand Identity
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Analytical Skills
- Writing Skills
- Presentation
- Events
- Reporting
- Collaboration
- Budgets
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Research Skills
- Leadership
- Communication Skills
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