Director of Marketing Jobs in Pennsylvania
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Content Development Oversee content creation, including press releases, blogs, white papers, and infographics. Event Management Plan and execute conferences, webinars, and prospecting events....
Remote WorkProduct Marketing Manager, Advertiser Growth
- Philadelphia, PA
- 4 days ago
- Philadelphia, PA
- 4 days ago
Partner with research teams to lead analysis and conduct studies that produce white papers and thought leadership....
Position # 1 Marketing Analyst/Manager T2 (USA), New York ***Fully Remote*** Pay Range - 20 -31/hr Description: Summary: Seeking an experienced and dynamic individual to support our current Tier-1...
Remote WorkReference #: ...6Cleveland Brothers, the largest Cat dealer in Pennsylvania, northern West Virginia, and western Maryland, has an immediate opportunity for a Product Marketing Manager. Position...
Reference #: JR100592Why Join Us?At Tobii Dynavox, we empower people with disabilities to do what they once did or never thought possible. We call this mission Power to Be You. Our assistive...
Content development: Oversee content development, editing and approvals, including press releases, blogs, white papers, articles and infographics....
Key Responsibilities Partner with cybersecurity subject matter experts (SMEs) to write and produce original, high-value content in various formats, including blog posts, white papers, research reports...
Remote WorkLocation: Scranton, PA Salary: $75,000.00 USD Annually - $120,000.00 USD Annually Description: Job Summary: We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal...
Manager - Marketing Intellectual Property & Technology
- Philadelphia, PA
- 9 days ago
- Philadelphia, PA
- 9 days ago
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Be visionary Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Join Amplity, the full-service go-to partner of biopharma companies that delivers flexible + specialized medical + commercial services. No matter where a drug is in its lifecycle, we scale with...
About The Institutes Located in beautiful Malvern, Pennsylvania, The Institutes are a not-for-profit comprised of diverse affiliates that educate, elevate, and connect people in the essential...
Sales & Marketing Director - University Press Manager
- State College, PA
- 27 days ago
- State College, PA
- 27 days ago
APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply...
Demographic Data for Pennsylvania
Moving to Pennsylvania? Find some basic demographic data about Pennsylvania below.
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Salary for Director of Marketing Jobs in Pennsylvania
Highest Education Level
Director of Marketings in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Strategic Planning
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Segmentation
- Customer Acquisition
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Go To Market
- Sales Enablement
- Partner Marketing
- Account-Based Marketing
- Journalism
- Content Marketing
- White Papers
- Content Strategy
- Speech Writing
- Blogging
- Content Management
- Media Relations
- Marketing Communications
- Brand Marketing
- Marketing Campaigns
- Marketing Strategies
- Search Engine Optimization
- Strategic Marketing
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Media
- Branding
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Customer Relations
- Presentation
- Events
- Collaboration
- Budgets
- Reporting
- Microsoft PowerPoint
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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