Director of Marketing Jobs in Berkeley, CA
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Product Marketing Manager - GenAI
- San Francisco, CA (10 miles from Berkeley, CA)
- 13 hours ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 13 hours ago
papers, case studies, third party events, community activations, and other high impact content....
Product Marketing Manager Firefly Generative AI
- San Francisco, CA (10 miles from Berkeley, CA)
- 5 days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 5 days ago
papers, case studies, third party events, community activations, and other high impact content....
Senior Content Marketing Manager II
- San Francisco, CA (10 miles from Berkeley, CA)
- 7 days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 7 days ago
Dive in and do the best work of your career at DigitalOcean. Journey alongside a strong community of top talent who are relentless in their drive to build the simplest scalable cloud. If you have...
Remote WorkNPI Software Product Marketing Manager
- San Bruno, CA (19 miles from Berkeley, CA)
- 7 days ago
- San Bruno, CA (19 miles from Berkeley, CA)
- 7 days ago
Job Description: The Marketing Manager will lead product marketing strategy for new software NPIs, guiding internal and external stakeholders with insights, market context, and actionable...
Product Marketing Manager, AI Solutions
- San Francisco, CA (10 miles from Berkeley, CA)
- 15 days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 15 days ago
Content Creation: Create a variety of marketing materials, including product collateral, case studies, white papers, and blog posts that highlight the value of Navan's capabilities....
(USA) Senior Manager, Marketing Planning And Strategy
- San Francisco, CA (10 miles from Berkeley, CA)
- 15 days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 15 days ago
Strong editorial and storytelling skills with experience across formatsthought leadership, paid ads, case studies, guides, white papers, video, and more....
Director of Marketing and Communications (7552U) 79389
- San Francisco, CA (10 miles from Berkeley, CA)
- 45+ days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 45+ days ago
Director of Marketing and Communications (7552U) 79389 About Berkeley At the University of California, Berkeley, we are dedicated to fostering a community where everyone feels welcome and can thrive...
- San Francisco, CA (10 miles from Berkeley, CA)
- 45+ days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 45+ days ago
papers, advertiser stories and case studies Research and identify key industry events and partnerships that demonstrate the ideal forums to educate the market on our message and products....
Technical Product Marketing Manager, Competitive
- San Francisco, CA (10 miles from Berkeley, CA)
- 60+ days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 60+ days ago
Develop a range of marketing materials including competitive playbooks, battle cards, competitive talking points, white papers, and more that articulate the value proposition of our solutions....
PUBLIC RESTAURANT PR & MARKETING MANAGER (Bay Area)
- Redwood City, CA (23 miles from Berkeley, CA)
- 60+ days ago
- Redwood City, CA (23 miles from Berkeley, CA)
- 60+ days ago
Position Title: PUBLIC RESTAURANT PR & MARKETING MANAGER (Bay Area) Pay 15 Salary: $95000-$105000 / year Our Passion is Food! At Bon Appetit Management Company we are committed to two things,...
- San Francisco, CA (10 miles from Berkeley, CA)
- 90+ days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 90+ days ago
Develop use-cases, examples, demos, website pages, white papers and multiple other forms of content that showcase Sigma's solutions for unique business problems within each vertical Empower partner...
- San Francisco, CA (10 miles from Berkeley, CA)
- 90+ days ago
- San Francisco, CA (10 miles from Berkeley, CA)
- 90+ days ago
Workstream is a mission-driven company that believes in building premium, modern software solutions for hourly businesses. There are 2.7 billion hourly workers, who make up 80% of the global...
Demographic Data for Berkeley, CA
Moving to Berkeley, CA? Find some basic demographic data about Berkeley, CA below.
Director of Marketing Online Courses and Training Opportunities
Title Synonyms
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Salary for Director of Marketing Jobs in Berkeley, CA
Highest Education Level
Director of Marketings in Berkeley, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Prioritizing
- Brand Strategy
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Artificial Intelligence
- Account-Based Marketing
- Journalism
- Publishing
- White Papers
- Content Marketing
- Editorial Design
- Storytelling
- Content Strategy
- Brand Marketing
- Digital Advertising
- Blogging
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Search Engine Optimization
- Strategic Marketing
- Email Marketing
- Market Planning
- Google Analytics
- Media
- Content Development
- Digital Marketing
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Events
- Presentation
- Reporting
- Collaboration
- Flexibility
- Budgets
- English
- Project Management
- Microsoft Office
- Research Skills
- Microsoft Excel
- Sales
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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