Director of Marketing Jobs in California
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Product Marketing Manager - Firefly Generative AI
- San Francisco, CA
- 5 hours ago
- San Francisco, CA
- 5 hours ago
papers, case studies, third party events, community activations, and other high impact content....
Marketing Manager IV#25-67082 $1-$2 per hour Menlo Park, CA All On-site Job Description Our Client, an Internet Content and Information company, is looking for a Marketing Manager IV for their...
Principal Technical Product Marketing Manager, Platform
- San Francisco, CA
- 1 day ago
- San Francisco, CA
- 1 day ago
Responsibilities In this role, you will: Develop technical internal and external resources, including reference architectures, white papers, and demos/webinars Lead technical enablement sessions for...
The application window is expected to close on: 6/30/25. Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Cisco Networking is an...
Senior Technical Product Marketing Manager
- San Francisco, CA
- 3 days ago
- San Francisco, CA
- 3 days ago
papers, and enablement material You can develop content including videos/demos, white papers, messaging, and enablement You can drive storytelling around cross-functional collaboration, project management...
papers, and strategic content.Lead product launches, sales enablement, and marketing/product campaigns to drive adoption and demand.Build relationships with industry analysts to shape market perception...
papers, case studies, third party events, community activations, and other high impact content....
We're looking for people who put their innovation to work to advance our success - and their own. Join an organization that ensures a more secure world through connecting and protecting our...
Overview At Centinela Hospital Medical Center, our dedicated team of professionals are committed to our core values of quality, compassion, and community. As a member of Prime Healthcare, a Top-15...
Content Development: Produce a variety of content, including blog posts, white papers, and case studies, that educates the market on the benefits of Fireworks and drives market adoption....
At SaaS Labs, we're looking for an experienced Senior Product Marketing Manager to own the go-to-market strategy and execution for our suite of products from end to end.You will also drive product...
Remote WorkCreate detailed use case documentation, including customer stories, white papers, and application notes....
Commercial Marketing Manager, U.S. Medical Distribution
- Sacramento, CA
- 10 days ago
- Sacramento, CA
- 10 days ago
. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Develop partnerships with broader...
Develop and execute customer-facing product marketing communications plans Develop sales materials to support the Sales team with presentations, product battle cards, case studies and white papers Develop...
Senior Director Product Marketing (Publisher & Platform)
- Mountain View, CA
- 10 days ago
- Mountain View, CA
- 10 days ago
Who We’re Looking For We are looking for an experienced Senior Director Product Marketing team leader to be responsible for our Publisher and Platforms solutions....
Demographic Data for California
Moving to California? Find some basic demographic data about California below.
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Salary for Director of Marketing Jobs in California
Highest Education Level
Director of Marketings in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Competitive Analysis
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Event Marketing
- Segmentation
- Marketing Automation
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Product Positioning
- Go To Market
- Sales Enablement
- Lead Nurturing
- Pardot
- Healthcare Marketing
- Value Proposition Development
- Account-Based Marketing
- Journalism
- White Papers
- Content Marketing
- Storytelling
- Content Strategy
- Press Releases
- Blogging
- Content Management
- Content Writing
- Marketing Communications
- Marketing Strategies
- Marketing Campaigns
- Search Engine Optimization
- Email Marketing
- Content Development
- Social Media Strategy
- Adobe Creative Suite
- Branding
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Distribution
- Salesforce
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Multitasking
- Project Management
- Sales
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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