Marketing Manager Jobs in Herndon, VA
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Senior Product Marketing Manager
- Washington, DC (19 miles from Herndon, VA)
- 1 day ago
- Washington, DC (19 miles from Herndon, VA)
- 1 day ago
Create thought leadership content, including white papers, webinars, emails, presentations, etc....
Senior Newsletter Marketing Manager
- Washington, DC (19 miles from Herndon, VA)
- 8 days ago
- Washington, DC (19 miles from Herndon, VA)
- 8 days ago
Title Senior Newsletter Marketing Manager Description U.S....
Senior Director of Marketing & Communications
- Washington, DC (19 miles from Herndon, VA)
- 12 days ago
- Washington, DC (19 miles from Herndon, VA)
- 12 days ago
Free Press is a national non-profit with a staff of 40. We're looking for an experienced Marketing & Communications leader to join us in our work for equitable access to technology, diverse and...
Director, Marketing Business Partner - Federal
- Fairfax, VA (7 miles from Herndon, VA)
- 16 days ago
- Fairfax, VA (7 miles from Herndon, VA)
- 16 days ago
papers, blogs, video, etc.)...
Lifecycle Marketing Director / Senior Manager
- Washington, DC (19 miles from Herndon, VA)
- 19 days ago
- Washington, DC (19 miles from Herndon, VA)
- 19 days ago
Title Lifecycle Marketing Director / Senior Manager Description U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and...
Senior Product Marketing Manager
- McLean, VA (12 miles from Herndon, VA)
- 20 days ago
- McLean, VA (12 miles from Herndon, VA)
- 20 days ago
We are seeking a creative, collaborative, and motivated Senior Product Marketing Manager to join us as we strive to deliver for the businesses we support....
Senior Director, Marketing and Engagement - Ranger Rick Brands
- Reston, VA (2 miles from Herndon, VA)
- 20 days ago
- Reston, VA (2 miles from Herndon, VA)
- 20 days ago
Founded in 1936, the National Wildlife Federation has grown into America's largest and most trusted grassroots conservation organization with 52 state/territorial affiliates and more than six...
Remote WorkSenior Product Marketing Manager - Federal
- Vienna, VA (10 miles from Herndon, VA)
- 21 days ago
- Vienna, VA (10 miles from Herndon, VA)
- 21 days ago
Oversee the creation of relevant content for buyer roles in various formats, including white papers, brochures, social media, web pages, and online events to accelerate Cellebrite ABM campaigns....
- Washington, DC (19 miles from Herndon, VA)
- 26 days ago
- Washington, DC (19 miles from Herndon, VA)
- 26 days ago
Position Summary ROLE SPECIFICATION Spencer Stuart is seeking a dynamic associate marketing manager to join their global marketing organization, which is responsible for creating distinctive marketing...
Marketing Manager, Tenant Advisory
- Washington, DC (19 miles from Herndon, VA)
- 27 days ago
- Washington, DC (19 miles from Herndon, VA)
- 27 days ago
As Marketing Manager for Transwesterns Mid-Atlantic region Tenant Advisory & Workplace Strategy team, youll be at the center of our pursuits for new business....
- Alexandria, VA (20 miles from Herndon, VA)
- 30+ days ago
- Alexandria, VA (20 miles from Herndon, VA)
- 30+ days ago
Job Description: This Role As the Membership Marketing Manager you will report to our Director B2C Marketing and support the broader Marketing team....
Director of Marketing and Communications
- Washington, DC (19 miles from Herndon, VA)
- 30+ days ago
- Washington, DC (19 miles from Herndon, VA)
- 30+ days ago
Director of Marketing and Communications Department: Marketing & Communications Reports to: Managing Directors direct report; Executive Directors indirect report FLSA Status: Exempt, Full-time...
Company Description ATPCO is the world's primary source for air fare content, holding over 200 million fares across 160 countries. Every day, the travel industry relies on ATPCO's technology and...
Remote WorkMarketing Manager, Post-Acute Care Services
- Gaithersburg, MD (15 miles from Herndon, VA)
- 30+ days ago
- Gaithersburg, MD (15 miles from Herndon, VA)
- 30+ days ago
Adventist HealthCare seeks to hire an experienced Marketing Manager for our Post-Acute Services line including Inpatient Rehabilitation, Outpatient Rehabilitation, Home Care Services and Sports Performance...
- Ashburn, VA (7 miles from Herndon, VA)
- 30+ days ago
- Ashburn, VA (7 miles from Herndon, VA)
- 30+ days ago
Department: Marketing & Communications Reports To: VP, Marketing & Communications Summary The International Foodservice Distributors Association seeks a dynamic Senior Marketing Manager to lead our...
Demographic Data for Herndon, VA
Moving to Herndon, VA? Find some basic demographic data about Herndon, VA below.
Marketing Manager Online Courses and Training Opportunities
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Salary for Marketing Manager Jobs in Herndon, VA
Highest Education Level
Marketing Managers in Herndon, VA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Prioritizing
- Brand Strategy
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Artificial Intelligence
- Account-Based Marketing
- Journalism
- Publishing
- White Papers
- Content Marketing
- Editorial Design
- Storytelling
- Content Strategy
- Brand Marketing
- Digital Advertising
- Blogging
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Search Engine Optimization
- Strategic Marketing
- Email Marketing
- Market Planning
- Google Analytics
- Media
- Content Development
- Digital Marketing
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Events
- Presentation
- Reporting
- Collaboration
- Flexibility
- Budgets
- English
- Project Management
- Microsoft Office
- Research Skills
- Microsoft Excel
- Sales
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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