Marketing Manager Jobs in Utah
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
**The Main Responsibilities** **Develop and Lead Technical Marketing Content:** Create and maintain high-impact technical marketing materials such as datasheets, white papers, case studies, technical...
Develop product collateral in the form of presentations, how-to guides, release notes, FAQs, white papers, and case studies that highlight Reputation's value proposition, key differentiators, and benefits...
The marketing manager is a member of University of Utah Health's Marketing & Communications (MarCom) team and serves the strategic communications and marketing needs of the COH, working closely with...
To learn more, please visit: If you re an experienced Marketing Manager with a solid grounding in the fundamentals of strategy, an appreciation for an energizing team environment and experience in key...
To learn more, please visit: If you're an experienced Marketing Manager with a solid grounding in the fundamentals of strategy, an appreciation for an energizing team environment and experience in key...
Grow With Us We are looking for a creative and driven Content Marketing Manager to join our team! You'll own everything from strategy to creation to optimization across multiple media types....
Demographic Data for Utah
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Salary for Marketing Manager Jobs in Utah
Highest Education Level
Marketing Managers in Utah offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Competitive Analysis
- Market Planning
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Event Marketing
- Trade Shows
- Segmentation
- Marketing Automation
- ROI Analysis
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Go To Market
- Sales Enablement
- Lead Nurturing
- Pardot
- Account-Based Marketing
- Adobe Analytics
- Journalism
- White Papers
- Content Marketing
- Storytelling
- Content Strategy
- Press Releases
- Blogging
- Marketing Strategies
- Marketing Communications
- Search Engine Optimization
- Marketing Campaigns
- Adobe Creative Cloud
- Strategic Marketing
- Content Development
- Adobe Creative Suite
- Digital Marketing
- Media
- Adobe
- Business to Business Sales
- Public Relations
- Engineering
- Strategy Development
- Writing Skills
- Verbal Communication
- Events
- Collaboration
- Flexibility
- Reporting
- Bachelor's Degree
- Project Management
- Sales
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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