Marketing Manager Jobs in Plano, TX
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
- Dallas, TX (18 miles from Plano, TX)
- 7 hours ago
- Dallas, TX (18 miles from Plano, TX)
- 7 hours ago
Product Marketing Manager, you will play a key role in shaping how CoCounsel Legal is positioned and perceived in the market....
- Frisco, TX (11 miles from Plano, TX)
- 7 hours ago
- Frisco, TX (11 miles from Plano, TX)
- 7 hours ago
The Director, Marketing Strategy is responsible for owning marketing performance, crafting and driving the marketing strategy, and identifying sources of growth across US Headquartered Enterprise...
Channel Marketing Manager (MKT31) (11111)
- Dallas, TX (18 miles from Plano, TX)
- 8 days ago
- Dallas, TX (18 miles from Plano, TX)
- 8 days ago
Americas Marketing Manager The Americas Marketing Manager is a pivotal role in implementing marketing initiatives to drive demand generation at both the end-user and channel partner levels....
Product Marketing Manager, Healthcare Education
- Dallas, TX (18 miles from Plano, TX)
- 18 days ago
- Dallas, TX (18 miles from Plano, TX)
- 18 days ago
Wolters Kluwer is seeking a dynamic and experienced Product Marketing Manager to join our Healthcare education team....
Senior Product Marketing Manager
- Frisco, TX (11 miles from Plano, TX)
- 20 days ago
- Frisco, TX (11 miles from Plano, TX)
- 20 days ago
We are seeking a creative, collaborative, and motivated Senior Product Marketing Manager to join us as we strive to deliver for the businesses we support....
Sr. Manager, Marketing Strategy - Digital
- Frisco, TX (11 miles from Plano, TX)
- 21 days ago
- Frisco, TX (11 miles from Plano, TX)
- 21 days ago
About the Role Thomson Reuters' Demand Generation Team is dedicated to developing and implementing innovative and effective integrated marketing campaigns across a range of industry-leading...
Senior Product Marketing Manager (Practical Law)
- Frisco, TX (11 miles from Plano, TX)
- 28 days ago
- Frisco, TX (11 miles from Plano, TX)
- 28 days ago
About You You're a fit for the role of Senior Product Marketing Manager if your background includes: Excellent written and verbal comms skills....
The Marketing Content Manager is responsible for identifying content needs for Tylers Courts and Justice division, including contributing to editorial calendars, managing editorial style guides,...
Assistant Director of Marketing & Communications (HR Title: Marketing Specialist II) - (DED00000440)
- Dallas, TX (18 miles from Plano, TX)
- 30+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 30+ days ago
Salary Range: Salary commensurate with experience and qualifications About SMU SMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take...
Senior Channel Marketing Manager - US
- Dallas, TX (18 miles from Plano, TX)
- 30+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 30+ days ago
Your new role: Channel Marketing Manager - US Location: Dallas, TX, United States Potential Earnings: $120.000 to $135.000 on target earnings (inclusive of bonuses) As a Senior Channel Marketing Manager...
Product Marketing Manager: B2B Life Sciences, Research or Evidence Generation
- Dallas, TX (18 miles from Plano, TX)
- 45+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 45+ days ago
This will entail hands-on creation of: pitch decks, webinar decks, sales sheets, conference presentations, white papers and more....
This position reports directly to the Senior Marketing Manager and will work cross-functionally with product, sales, and global marketing teams....
Marketing Manager, Pursuit Marketing
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
The Marketing Manager is responsible for applying creative and strategic insight to drive the efforts to position Suffolk as the builder of choice....
Field Marketing Manager - TOLA
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
papers, case studies, webcasts, digital marketing) and delivery mechanisms (email, call downs, direct mail) REQUIRED SKILLS: Experience with Salesforce, Marketo, and/or other predictive analytics tools...
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
- Dallas, TX (18 miles from Plano, TX)
- 60+ days ago
Overview: Specializes in marketing for a select region. Collaborates with practice and business development directors on marketing strategies, target clients and project pursuits. Manages and...
Demographic Data for Plano, TX
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Salary for Marketing Manager Jobs in Plano, TX
Highest Education Level
Marketing Managers in Plano, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Prioritizing
- Brand Strategy
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Artificial Intelligence
- Account-Based Marketing
- Journalism
- Publishing
- White Papers
- Content Marketing
- Editorial Design
- Storytelling
- Content Strategy
- Brand Marketing
- Blogging
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Search Engine Optimization
- Strategic Marketing
- Email Marketing
- Market Planning
- Google Analytics
- Social Media Strategy
- Media
- Content Development
- Digital Marketing
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Events
- Presentation
- Reporting
- Collaboration
- Flexibility
- Budgets
- English
- Project Management
- Research Skills
- Microsoft Excel
- Sales
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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