Marketing Manager Jobs in Pasadena, TX
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
papers, case studies, and sales tools.Expected to execute regional marketing campaigns and brand-building activities, including content development, tradeshow support, lead nurturing, and customer...
Product Marketing Manager, Healthcare Education
- Houston, TX (10 miles from Pasadena, TX)
- 18 days ago
- Houston, TX (10 miles from Pasadena, TX)
- 18 days ago
Wolters Kluwer is seeking a dynamic and experienced Product Marketing Manager to join our Healthcare education team....
- Houston, TX (10 miles from Pasadena, TX)
- 90+ days ago
- Houston, TX (10 miles from Pasadena, TX)
- 90+ days ago
Job Details Job Location : 615 - Houston, TX Position Type : Full Time Salary Range : $90000.00 Salary/year Job Category : Marketing Description POSITION: Director of Marketing DEPARTMENT:...
Demographic Data for Pasadena, TX
Moving to Pasadena, TX? Find some basic demographic data about Pasadena, TX below.
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Salary for Marketing Manager Jobs in Pasadena, TX
Highest Education Level
Marketing Managers in Pasadena, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Prioritizing
- Brand Strategy
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Artificial Intelligence
- Account-Based Marketing
- Journalism
- Publishing
- White Papers
- Content Marketing
- Editorial Design
- Storytelling
- Content Strategy
- Brand Marketing
- Digital Advertising
- Blogging
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Search Engine Optimization
- Strategic Marketing
- Email Marketing
- Market Planning
- Google Analytics
- Media
- Content Development
- Digital Marketing
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Events
- Presentation
- Reporting
- Collaboration
- Flexibility
- Budgets
- English
- Project Management
- Microsoft Office
- Research Skills
- Microsoft Excel
- Sales
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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