Marketing Manager Jobs in Kitchener, ON
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Job Description As Technical Marketing Manager at OTTO By Rockwell Automation, you will be hands on and understand the capabilities of the product in practical deployment scenarios on its own and relative...
Marketing Manager Online Courses and Training Opportunities
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Salary for Marketing Manager Jobs in Kitchener, ON
Highest Education Level
Marketing Managers in Kitchener, ON offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Competitive Analysis
- Mentoring
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Product Launch
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Marketing Operations
- Healthcare Marketing
- Value Proposition Development
- Journalism
- White Papers
- Email Campaigns
- Content Marketing
- Storytelling
- Content Strategy
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Branding
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Distribution
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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