Marketing Manager Jobs in North Carolina
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Develop compelling content and collateral (e.g., presentations, white papers, case studies) that resonates with Enterprise audiences....
Support the development of client-facing materials and sales collateral (brochure, one-pagers, case studies, white papers, etc.)...
Assistant Director of Marketing Communications for Elon College, the College of Arts and Sciences
- Elon, NC
- 8 days ago
- Elon, NC
- 8 days ago
Assistant Director of Marketing Communications for Elon College, the College of Arts and Sciences Elon University Elon, NC Full-time Education Posted on May 17, 2025 Assistant Director of...
About the Role: The Product Marketing Manager will lead the marketing efforts for our flagship drafting solutions....
Oversee the creation of high-quality marketing collateral, including white papers, case studies, presentations, website content, datasheets, videos, and sales enablement tools....
Manager, you play an integral leadership role in elevating the city's brand, increasing visibility, and fostering engagement with residents, employees, and key stakeholders....
Date Posted May 28, 2025 Industry Newspapers Specialty Not Specified Job Status Full-time Salary Not Specified Description: Community Newspapers Inc. has an immediate opening for a general manager...
B2B Marketing Manager Compass Group North Carolina Position Title: B2B Marketing Manager - Reports To: Director of Marketing Location - HYBRID / 2-3 days a week IN office in Charlotte, NC CCL Hospitality...
Channel Marketing Manager (Institutional and Retirement)
- Charlotte, NC
- 29 days ago
- Charlotte, NC
- 29 days ago
Notes to applicants: Dimensional sees great value from collaborating in our offices and appreciates the benefits of flexibility. Most roles fit our office-first hybrid approach: We are together on...
Senior Director of Marketing Strategy & Communications
- Charlotte, NC
- 30+ days ago
- Charlotte, NC
- 30+ days ago
Guide content development initiatives, including media relations, blog posts, white papers, award submissions, thought leadership, and more....
Director of Marketing Strategy Please see Special Instructions for more details. This position will operate on a 4:1 hybrid schedule, which means four days per week in our Chapel Hill office and...
Product Marketing Manager- (AI Enhanced Marketing)New
- Durham, NC
- 45+ days ago
- Durham, NC
- 45+ days ago
Product Marketing Manager- (AI Enhanced Marketing) Durham, NC Toshiba Global Commerce Solutions is seeking a Senior Product Marketing Manager, Software to lead marketing efforts for Toshiba's software...
Associate Project Manager, Marketing Operations
- Charlotte, NC
- 45+ days ago
- Charlotte, NC
- 45+ days ago
AT A GLANCE RVO Health is seeking an Associate Project Manager to serve as the lead facilitator in the successful delivery of projects for our Creative Studio and Marketing teams. Reporting to the...
Remote WorkWe are growing our team and are looking for a Product Marketing Manager to drive Nutanix Unified Storage and Nutanix Data Lens (NDL) marketing efforts....
The Plasma Marketing Manager will collaborate with various departments to create and execute donor recruitment campaigns, manage donor databases, and analyze donor data to optimize recruitment efforts...
Demographic Data for North Carolina
Moving to North Carolina? Find some basic demographic data about North Carolina below.
Marketing Manager Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Marketing Manager Jobs in North Carolina
Highest Education Level
Marketing Managers in North Carolina offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Competitive Analysis
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Event Marketing
- Segmentation
- Marketing Automation
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Product Positioning
- Go To Market
- Sales Enablement
- Lead Nurturing
- Pardot
- Healthcare Marketing
- Value Proposition Development
- Account-Based Marketing
- Journalism
- White Papers
- Content Marketing
- Storytelling
- Content Strategy
- Press Releases
- Blogging
- Content Management
- Content Writing
- Marketing Communications
- Marketing Strategies
- Marketing Campaigns
- Search Engine Optimization
- Email Marketing
- Content Development
- Social Media Strategy
- Adobe Creative Suite
- Branding
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Distribution
- Salesforce
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Multitasking
- Project Management
- Sales
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Manager Related Career Advice Articles
Interested in Working at a Publishing Company?
Starting a publishing career takes a lot of hard work, but it's not impossible. If you're interested in working at a publishing company, read on to learn more about how you can secure the types of publishing jobs you seek.
Read article »
Top Publishing Jobs to Look Out For
Trying to enter the exciting and competitive field of publishing? Check out these publishing jobs to find the one that’s right for you.
Read article »
Career Spotlight: How to Get a Job as a Proofreader
Learn the basics of how to get a job as a proofreader including freelance and remote proofreading jobs as well as the average proofreader salary.
Read article »