Marketing Manager Jobs in Michigan
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Manager....
Collaborate with the Digital Marketing Manager to ensure copy aligns with audience targeting, campaign goals, and performance data insights....
**Job Summary** The Marketing Manager, U.S. Medical Distribution Channeling Marketing, assists in developing and implementing channel marketing plans for the U.S. Distribution business portfolio....
Job Title: Senior Marketing Manager Work Team: US Marketing Longevity Requirement: 2 years Position Summary: This Senior Marketing Manager position is responsible for brand management and marketing...
About the role: We are seeking a highly skilled and experienced Senior Digital Marketing Manager to join our team....
We are excited that you are thinking about building your career at Wolverine Building Group and joining us to positively impact people and communities. Wolverine Building Group is recognized...
Associate Director, Marketing and Communications (Law School)
- Detroit, MI
- 19 days ago
- Detroit, MI
- 19 days ago
Associate Director, Marketing and Communications (Law School) Wayne State University is searching for an experienced Associate Director, Marketing and Communications (Law School) at its Detroit...
Product Marketing Manager, Corporates Tax & Trade
- Ann Arbor, MI
- 28 days ago
- Ann Arbor, MI
- 28 days ago
Content Creation:Create engaging and informative content, including blog posts, webinars, case studies, and white papers....
Who We Are: At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse...
Regional Marketing Manager, North America to develop and execute marketing programs that accelerate deals and drive revenue growth....
Remote WorkAssociate Integrated Marketing Manager CPA.com (CPA2biz.com) Dexter, MI Job Details Full-time Estimated: $61.6K - $79K a year 4 hours ago Qualifications CPA Social media management Salesforce Mid-level...
Manager....
Product Marketing Manager, OEM Partner Job Code Number 276395151 Job Description With Confluent, organizations can harness the full power of continuously flowing data to innovate and win in the modern...
Remote WorkSr Product Marketing Manager - Competitive Intelligence
- Lansing, MI
- 45+ days ago
- Lansing, MI
- 45+ days ago
Develop a range of marketing materials, including white papers, case studies, blog posts, and sales enablement tools, that articulate the value proposition of our solutions....
Remote WorkPublic Affairs and Marketing - Director of Communications
- Holland, MI
- 45+ days ago
- Holland, MI
- 45+ days ago
Public Affairs and Marketing - Director of Communications Classification Title: Administrative Full Time (.75-1.0 FTE) Benefits Eligibility: Benefits Eligibility Department: Public Affairs &...
Demographic Data for Michigan
Moving to Michigan? Find some basic demographic data about Michigan below.
Marketing Manager Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Manager Jobs in Michigan
Highest Education Level
Marketing Managers in Michigan offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Customer Relationship Management
- Market Planning
- Employee Development
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Marketing Management
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Customer Insight
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Brand Identity
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Analytical Skills
- Writing Skills
- Presentation
- Events
- Reporting
- Collaboration
- Budgets
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Research Skills
- Leadership
- Communication Skills
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