Marketing Manager Jobs in Maryland
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Job Title: Product Marketing Manager Role Overview: McAfee is seeking an experienced and motivated Product Marketing Manager to lead the go-to-market strategy and execution for the next evolution of...
**The Main Responsibilities** **Develop and Lead Technical Marketing Content:** Create and maintain high-impact technical marketing materials such as datasheets, white papers, case studies, technical...
**The Main Responsibilities** **Develop Technical Marketing Content:** Create and maintain technical marketing materials such as datasheets, white papers, case studies, and technical presentations....
Job Summary: The Lieber Institute is seeking a hands-on, tech-savvy Marketing Manager to help implement and evolve our growing marketing and communications program....
Plans may include promoting Deloitte's thought leadership through white papers, events, and omnichannel advertising campaigns....
US E EA - GPS EA - Portfolio Marketing Manager - KC
- Baltimore, MD
- 21 days ago
- Baltimore, MD
- 21 days ago
Plans may include promoting Deloittes thought leadership through white papers, events, and omnichannel advertising campaigns....
Associate Marketing Manager, Pop Culture & Communications-Hybrid
- Greenbelt, MD
- 30+ days ago
- Greenbelt, MD
- 30+ days ago
The Associate Marketing Manager will play a critical role in author satisfaction and audience engagement, with a goal of growing brand awareness, reputation, and revenue....
Assistant Marketing Manager, Visual Arts-Hybrid
- Greenbelt, MD
- 30+ days ago
- Greenbelt, MD
- 30+ days ago
The Associate Marketing Manager will play a critical role in author satisfaction and audience engagement, with a goal of growing brand awareness, reputation, and revenue....
Associate Marketing Manager, Skills Based Studies-Hybrid
- Greenbelt, MD
- 30+ days ago
- Greenbelt, MD
- 30+ days ago
The Associate Marketing Manager will play a critical role in author satisfaction and audience engagement, with a goal of growing brand awareness, reputation, and revenue....
Dining Marketing Manager Johns Hopkins University
- Baltimore, MD
- 45+ days ago
- Baltimore, MD
- 45+ days ago
Apart from promotional efforts, the Dining Marketing Manager will lead student engagement efforts that include the department?...
Hopkins Dining is seeking a Dining Marketing Manager who will work under the leadership of the Director of Marketing to manage the promotion of our dining program from an innovative, cutting edge and...
The Director of Marketing is responsible for developing, implementing, measuring, and optimizing integrated marketing strategies that align with and advance Children's National Hospital's...
The Content Marketing Manager is a key leader and contributor to the company's brand marketing and lead generation advertising efforts for student prospects....
Demographic Data for Maryland
Moving to Maryland? Find some basic demographic data about Maryland below.
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Title Synonyms
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Salary for Marketing Manager Jobs in Maryland
Highest Education Level
Marketing Managers in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Competitive Analysis
- Market Planning
- Market Research
- Product Management
- Product Marketing
- Integrated Marketing
- Demand Generation
- Trade Shows
- Segmentation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Product Strategy
- Multi-Channel Marketing
- Go To Market
- Sales Enablement
- Pardot
- Adobe Analytics
- Journalism
- Publishing
- White Papers
- Content Marketing
- Storytelling
- Content Strategy
- Blogging
- Brand Marketing
- Marketing Strategies
- Marketing Communications
- Search Engine Optimization
- Marketing Campaigns
- Strategic Marketing
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Media
- Adobe
- Business to Business Sales
- Public Relations
- Engineering
- Strategy Development
- Writing Skills
- Events
- Collaboration
- Flexibility
- Reporting
- Budgets
- Bachelor's Degree
- Project Management
- Research Skills
- Sales
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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