Director of Marketing Jobs in Mclean, VA
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Sr. Social Marketing Manager, Selling Partner Communities
- Arlington, VA (4 miles from Mclean, VA)
- 4 days ago
- Arlington, VA (4 miles from Mclean, VA)
- 4 days ago
Our worldwide vision is to be the most Seller-centric online global community, creating destinations for knowledge, news, inspiration, and celebration, dedicated to helping Selling Partners (SP)...
- Washington, DC (7 miles from Mclean, VA)
- 5 days ago
- Washington, DC (7 miles from Mclean, VA)
- 5 days ago
OPEXUS + Casepoint seeks to expand our marketing team with the addition of a talented Campaign Marketing Manager, who will help craft, execute, and manage compelling and effective campaign...
Experiential Marketing Manager
- Alexandria, VA (9 miles from Mclean, VA)
- 10 days ago
- Alexandria, VA (9 miles from Mclean, VA)
- 10 days ago
EMPLOYMENT OPPORTUNITIES - CATHOLIC CHARITIES USA Experiential Marketing Manager Alexandria, VA Location: Alexandria, VA Position Type: Full-time, Grant-funded (3 years) Summary Description The...
- Silver Spring, MD (10 miles from Mclean, VA)
- 11 days ago
- Silver Spring, MD (10 miles from Mclean, VA)
- 11 days ago
The Director of Marketing is responsible for developing, implementing, measuring, and optimizing integrated marketing strategies that align with and advance Children's National Hospital's strategic...
Channel Marketing Manager, U.S. Medical Distribution
- Washington, DC (7 miles from Mclean, VA)
- 15 days ago
- Washington, DC (7 miles from Mclean, VA)
- 15 days ago
. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Develop partnerships with broader...
Marketing Manager - U.S./Canada Cross Border
- Reston, VA (9 miles from Mclean, VA)
- 16 days ago
- Reston, VA (9 miles from Mclean, VA)
- 16 days ago
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
Position Overview: As the Director of Marketing, you will play a pivotal role in driving the organization's marketing efforts to enhance our brand image, promote membership growth and retention, promote...
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
Marketing Manager 3.9 3.9 out of 5 stars Washington, DC 20005 ZGF is seeking a Marketing Manager to join our team in our Washington, DC office. We are looking for creative, passionate, and...
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
- Washington, DC (7 miles from Mclean, VA)
- 20 days ago
Splunk, a Cisco company, is building a safer and more resilient digital world with an end-to-end full stack platform made for a hybrid, multi-cloud world. Leading enterprises use our unified...
- Arlington, VA (4 miles from Mclean, VA)
- 22 days ago
- Arlington, VA (4 miles from Mclean, VA)
- 22 days ago
Basic Function of the Position: The Consumer Technology Association (CTA) TM is looking for an innovative and results-driven Manager, Marketing to join our marketing team. If you thrive on...
- Washington, DC (7 miles from Mclean, VA)
- 23 days ago
- Washington, DC (7 miles from Mclean, VA)
- 23 days ago
Splunk, a Cisco company, is building a safer and more resilient digital world with an end-to-end full stack platform made for a hybrid, multi-cloud world. Leading enterprises use our unified...
- Herndon, VA (12 miles from Mclean, VA)
- 27 days ago
- Herndon, VA (12 miles from Mclean, VA)
- 27 days ago
Description The Marketing Manager is responsible for leading marketing strategies for Tyler's state market. Responsibilities include leading the creation of comprehensive campaigns and execution...
Principal Industry Product Marketing Manager, Public Sector
- Washington, DC (7 miles from Mclean, VA)
- 29 days ago
- Washington, DC (7 miles from Mclean, VA)
- 29 days ago
You will also create thought leadership content through editorials, blogs, white papers, industry and partner events. This role reports to the head of industry solutions marketing....
Senior Product Marketing Manager
- Washington, DC (7 miles from Mclean, VA)
- 30+ days ago
- Washington, DC (7 miles from Mclean, VA)
- 30+ days ago
papers, battle cards, product demonstrations, and more....
- Alexandria, VA (9 miles from Mclean, VA)
- 30+ days ago
- Alexandria, VA (9 miles from Mclean, VA)
- 30+ days ago
About the Job As an Enterprise Marketing Manager at ATD, you will report to the Director, B2B Marketing, supporting ATD's Enterprise Solutions products and programs, including Enterprise Membership,...
Demographic Data for Mclean, VA
Moving to Mclean, VA? Find some basic demographic data about Mclean, VA below.
Director of Marketing Online Courses and Training Opportunities
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Salary for Director of Marketing Jobs in Mclean, VA
Highest Education Level
Director of Marketings in Mclean, VA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Mentoring
- Customer Relationship Management
- Market Planning
- Lead Generation
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Search Engine Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Segmentation
- Marketing Automation
- Revenue Growth
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Media Relations
- Marketing Communications
- Blogging
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
Director of Marketing Related Career Advice Articles

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