Director of Marketing Jobs in Charlotte, NC
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
AT A GLANCE RVO Health is seeking an Associate Project Manager to serve as the lead facilitator in the successful delivery of projects for our Creative Studio and Marketing teams. Reporting to the...
Remote WorkCanteen Position Title: MARKETING MANAGER - CLIENT ENGAGEMENT Pay Grade: 15 Reports To: VP, Marketing Growth. Opportunity. Excellence. Canteen brings break time to everyone. We combine food,...
Notes to applicants: Dimensional sees great value from collaborating in our offices and appreciates the benefits of flexibility. Most roles fit our office-first hybrid approach: We are together on...
The role: We are seeking a Growth Marketing Manager to lead product-led growth initiatives for our two offerings: Newsela and Formative. This role will focus on acquiring new teachers for the free...
Remote WorkAssociate Product Marketing Manager (US Remote)
- Charlotte, NC
- 60+ days ago
- Charlotte, NC
- 60+ days ago
We are a growth stage company that creates software solutions combining lean principles, predictive and prescriptive analytics, and machine learning to transform hospital and infusion center...
Remote WorkSia Partners is a next-generation management consulting firm. We offer a unique blend of AI and design capabilities, augmenting traditional consulting to deliver superior value to our clients....
Position at Carolina CAT - Construction Join the Carolina Cat Team As a family-owned company under our third generation of leadership, we have built our business based on the principles of trust,...
Marketing Manager - Client Engagement
- Charlotte, NC (5 miles from Charlotte, NC)
- 90+ days ago
- Charlotte, NC (5 miles from Charlotte, NC)
- 90+ days ago
Position Title: MARKETING MANAGER - CLIENT ENGAGEMENT Pay Grade: 15 Reports To: VP, Marketing Growth. Opportunity. Excellence. Canteen brings break time to everyone. We combine food, service, and...
Demographic Data for Charlotte, NC
Moving to Charlotte, NC? Find some basic demographic data about Charlotte, NC below.
Director of Marketing Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Director of Marketing Jobs in Charlotte, NC
Highest Education Level
Director of Marketings in Charlotte, NC offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Mentoring
- Customer Relationship Management
- Market Planning
- Lead Generation
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Search Engine Marketing
- Demand Generation
- Event Marketing
- Segmentation
- Marketing Automation
- Revenue Growth
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Account-Based Marketing
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Media Relations
- Marketing Communications
- Blogging
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Director of Marketing Related Career Advice Articles

Interested in Working at a Publishing Company?
Starting a publishing career takes a lot of hard work, but it's not impossible. If you're interested in working at a publishing company, read on to learn more about how you can secure the types of publishing jobs you seek.
Read article »
Top Publishing Jobs to Look Out For
Trying to enter the exciting and competitive field of publishing? Check out these publishing jobs to find the one that’s right for you.
Read article »
Career Spotlight: How to Get a Job as a Proofreader
Learn the basics of how to get a job as a proofreader including freelance and remote proofreading jobs as well as the average proofreader salary.
Read article »