Director of Marketing Jobs in Kansas City, MO
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
SUMMARY OF JOB RESPONSIBILITIES AND REQUIREMENTS JOB TITLE: Product Marketing Manager II or Sr. REQUISITION ID: PUB000F DEPARTMENT: Marketing Communications - Kansas City Headquarters LOCATION:...
- Overland Park, KS (21 miles from Kansas City, MO)
- 16 days ago
- Overland Park, KS (21 miles from Kansas City, MO)
- 16 days ago
Content, Communications & Digital Lead creation and distribution of high-impact content including white papers, case studies, videos, and social media. Manage digital marketing initiatives....
- Lenexa, KS (13 miles from Kansas City, MO)
- 27 days ago
- Lenexa, KS (13 miles from Kansas City, MO)
- 27 days ago
Content Marketing Manager Req #764 Remote, Lenexa, Kansas, United States of America Lenexa, Lenexa, Kansas, United States of America Job Description Posted Monday, April 14, 2025 at 12:00 AM At...
Demographic Data for Kansas City, MO
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Salary for Director of Marketing Jobs in Kansas City, MO
Highest Education Level
Director of Marketings in Kansas City, MO offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Competitive Analysis
- Mentoring
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Healthcare Marketing
- Value Proposition Development
- Account-Based Marketing
- Journalism
- White Papers
- Email Campaigns
- Content Marketing
- Storytelling
- Content Strategy
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Branding
- Media
- Business to Business Sales
- Strategy Development
- Distribution
- Analytical Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Multitasking
- Budgets
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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