Director of Marketing Jobs in Baltimore, MD
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Commercial Marketing Manager, U.S. Medical Distribution
- Annapolis, MD (21 miles from Baltimore, MD)
- 10 days ago
- Annapolis, MD (21 miles from Baltimore, MD)
- 10 days ago
. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Develop partnerships with broader...
Associate Marketing Manager, Pop Culture & Communications-Hybrid
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
Bloomsbury Academic is seeking an organized, creative, and collaborative Associate Marketing Manager to join our marketing team and launch academic books to the North American market across Film &...
Assistant Marketing Manager, Visual Arts-Hybrid
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
Bloomsbury Academic is seeking an organized, creative, and collaborative Associate Marketing Manager to join our marketing team and launch academic books to the North American market across...
Associate Marketing Manager, Skills Based Studies-Hybrid
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
- Greenbelt, MD (24 miles from Baltimore, MD)
- 12 days ago
Bloomsbury Academic is seeking an organized, creative, and collaborative Associate Marketing Manager to join our marketing team and launch academic books to the North American market across...
Dining Marketing Manager Johns Hopkins University
- Baltimore, MD
- 26 days ago
- Baltimore, MD
- 26 days ago
Hopkins Dining is seeking a Dining Marketing Manager who will work under the leadership of the Director of Marketing to manage the promotion of our dining program from an innovative, cutting edge and...
Senior Director of Marketing and Communications, Enrollment Management Johns Hopkins University
- Baltimore, MD
- 26 days ago
- Baltimore, MD
- 26 days ago
Director of Marketing and Communications who will play a critical role in shaping the public presence, positioning, and brand of the university by creating and executing marketing strategies to advance...
Senior Director of Marketing and Communications, Enrollment Management
- Baltimore, MD
- 26 days ago
- Baltimore, MD
- 26 days ago
Director of Marketing and Communications who will play a critical role in shaping the public presence, positioning, and brand of the university by creating and executing marketing strategies to advance...
Hopkins Dining is seeking a Dining Marketing Manager who will work under the leadership of the Director of Marketing to manage the promotion of our dining program from an innovative, cutting edge and...
Senior Marketing Manager, Distribution
- Annapolis, MD (21 miles from Baltimore, MD)
- 30+ days ago
- Annapolis, MD (21 miles from Baltimore, MD)
- 30+ days ago
. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts + Travels with field sales to provide...
Investment Marketing Manager - Custom Wealth Solutions
- Baltimore, MD
- 90+ days ago
- Baltimore, MD
- 90+ days ago
At Franklin Templeton, we're driving our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic and diversified firm spans asset...
Position Summary: Primary responsibilities are to drive the strategy and manage the production process for the written, video, lead nurture, email and social media content used for demand...
Demographic Data for Baltimore, MD
Moving to Baltimore, MD? Find some basic demographic data about Baltimore, MD below.
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Salary for Director of Marketing Jobs in Baltimore, MD
Highest Education Level
Director of Marketings in Baltimore, MD offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Competitive Analysis
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Event Marketing
- Segmentation
- Marketing Automation
- Brand Awareness
- Go-to-Market Strategy
- Multi-Channel Marketing
- HubSpot
- Product Positioning
- Go To Market
- Sales Enablement
- Lead Nurturing
- Pardot
- Healthcare Marketing
- Value Proposition Development
- Account-Based Marketing
- Journalism
- White Papers
- Content Marketing
- Storytelling
- Content Strategy
- Press Releases
- Blogging
- Content Writing
- Marketing Communications
- Marketing Strategies
- Marketing Campaigns
- Search Engine Optimization
- Strategic Marketing
- Email Marketing
- Content Development
- Social Media Strategy
- Adobe Creative Suite
- Branding
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Distribution
- Salesforce
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Multitasking
- Project Management
- Sales
- Research Skills
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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