Digital Content & Multimedia Designer, BAEC

Position Overview

The Digital Content & Multimedia Designer is a key creative role within the Butler Arts & Events Center Marketing Department, supporting performance venues including Clowes Memorial Hall, Schrott Center for the Arts, Shelton Auditorium, Lilly Hall Studio Theatre, and Eidson-Duckwall Recital Hall. This position leads the creation of engaging, audience-focused content across digital, social, video, email, print, and graphic design platforms, including the adaptation and localization of touring show-provided advertising material. Working within a dynamic live event environment, the role includes capturing photo and video content during performances and supporting audience engagement through occasional evening and weekend on-site presence. This position will also play a central role in developing the creative vision and marketing assets for the launch of the new BAEC venue, The Whitehill Ballroom, helping drive continued growth and expanded audience reach.

Responsibilities

• Serve as lead designer for Butler Arts & Events Center marketing initiatives, producing high-quality creative for performances, venue branding, and other campaigns in alignment with BAEC brand standards

• Manage, curate, and maintain all digital signage and in-venue video screen content across all BAEC venues, ensuring timely updates, consistency, and high-impact visual storytelling

• Coordinate with production teams and venue operations staff to ensure proper formatting, delivery, and execution of video content used in lobby, preshow environments, and venue displays

• Develop, design, and execute email marketing campaigns, including layout design, asset creation, scheduling, segmentation, and performance tracking

• Adapt touring show-provided advertising materials into high-quality, platform-ready assets by optimizing layouts, formats, and specifications while strictly adhering to tour branding requirements

• Oversee print production projects, including file preparation, vendor coordination, proofing, and quality control

• Lead creative development for the launch of a new venue over the next several years, including foundational branding, marketing design systems, digital assets, and rollout campaigns

• Build and maintain scalable design systems, templates, and a digital content library to support ongoing growth, efficiency, and consistency across venues

• Provide on-site marketing and creative support during events and performances, including occasional evening and weekend hours to staff marketing tables, engage audiences, and capture photo/video content during live shows

• Assist with promotional events and special projects as needed to support audience engagement and brand visibility

Required Qualifications

• Bachelor's degree in Graphic Design, Visual Communication, Digital Media, Marketing, or related field (or equivalent professional experience)

• 3-5 years of experience in graphic design, digital content creation, or multimedia production in a fast-paced, deadline-driven environment

• Strong portfolio demonstrating creative work across digital, print, social media, and video/motion design

• Highly proficient in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign (required)

• Proficient in Adobe After Effects for motion graphics, animation, and video content creation (required)

• Experience managing email marketing campaigns using platforms such as Salesforce Marketing Cloud, MailChimp, or similar (Ticketmaster experience a plus)

• Experience preparing print-ready files and working with commercial print vendors, including file setup, proofing, and color management

• Ability to manage multiple projects simultaneously with strong attention to detail and deadline discipline

• Experience using project management tools for task organization and communication (Asana preferred)

• Willingness and ability to work occasional evenings and weekends for live events, including on-site content capture and marketing support

Preferred Qualifications

• Knowledge of Adobe Premiere Pro or equivalent video editing software for short-form and social video production
• Experience capturing and building social-first content (Reels, TikTok, short-form video)
• Understanding of social media platforms, content trends, and digital storytelling strategies
• Experience shooting content in live event environments
• Experience producing motion graphics and animations in Adobe After Effects
• Experience in and/or familiarity with performing arts, entertainment, or venue marketing environments

BU Benefits and Perks

• Please check out Butler's Total Rewards website to learn more about our benefit offerings, which include:

• Paid Time Off and Holidays:

• 20 days of paid time off (vacation and PTO days) per Fiscal year

• 8 Paid Holidays

• In addition, a paid Winter Break between Christmas Eve and New Year's Day

• Paid Parental Leave (after 1 year of full-time employment)

• Health:

• Comprehensive medical, dental, and vision plans including disability and life insurance programs

• Retirement:

• 10% employer contribution after 1 year of full-time employment

• Tuition Assistance:

• Remission of tuition for classes taken at Butler for employees, spouses, and dependent children.

• Eligibility after 9 months of full-time employment

• Employees & spouses- undergraduate/graduate degrees

• Dependents (under age 26)- undergraduate degree

• Covers tuition only

• Tuition Exchange Program for Dependents at participating institutions

• Butler Facilities Access, Discounts and Perks:

• Access to Butler's on-site fitness facility and libraries for full-time staff and faculty

• LinkedIn Learning Courses

• Free premium subscription to the Calm App

• Free subscription to the WSJ, The Economist, and NYT

• Discount at the College Bookstore

• Discount on select Athletic and Arts/Events Center Performances