Job Title: Marketing Manager
Company: Opportunity Knocks
Location: Davis, CA
Description:
Marketing ManagerThe Mondavi Center for the Performing Arts at UC Davis seeks a Marketing Manager. As managed by the Director of Marketing, the Marketing Manager is responsible for managing marketing and public relations campaigns with particular responsibility for benchmarking and analysis, driving placement and production of advertising and collateral materials, and budget management. Monitors campaign sales and participation, addresses deficiencies via promotional techniques, and liaises with related vendors and artists' management. Acts as lead to part-time graphic artists and outsourced writers and promotional staff. Valid CA driver's license required to travel to off-site vendors. Work flexible schedule and occasional overtime including evenings, weekends and holidays to meet operational needs. Work occasional overtime. A very competitive benefits package is included.Well-qualified applicants will have: Experience applying principles and practices of effective marketing to develop, implement and evaluate innovative performing arts marketing plans which advance organizational sales and outreach goals. Experience evaluating client/customer research, market conditions and statistical data to forecast campaign success; experience distilling sales and outreach data to identify unacceptable results, recommend solutions, develop action plans and implement relevant strategies and tactics. Experience applying project and time management principles to define goals; to work independently with minimal direction; to prioritize and assign work; and to coordinate execution of simultaneous complex projects. Experience forecasting, developing, monitoring and reporting on project budgets. Knowledge of and experience in print and electronic publishing techniques and terminology (including editorial, design, printing/production and distribution) to organize and complete publication projects. Writing and editing experience to craft, revise and proof editorial and design content. Experience planning and purchasing advertising within the framework of campaigns and promotions. To apply, visit www.employment.ucdavis.edu and search for requisition 03003333. The position is open until filled, but for full consideration apply by August 6, 2010. Resumes not accepted in lieu of applications. The University of California, Davis is an equal opportunity/Affirmative Action employer.
Job Title: Strategic Marketing Director
Company: Confidential Company
Location: Waseca, MN
Description:
Strategic Marketing Director Introducing ourselves:Brown Printing Company is the 3rd largest publication printer and the 6th largest catalog printer in the country. Our large volume, high technology facilities print some of the top magazines in the United States, including Time, Sports Illustrated, People, Parents, Family Circle, Essence, Real Simple and the New England Journal of Medicine.What the Strategic Marketing Director will contribute to Brown Printing Company The Strategic Marketing Director will aggressively research and identify new business growth opportunities within all markets, with the potential to create new revenue streams for the Company.JOB REQUIREMENTSWhat is expected of you at this level to ensure functional success Directs the process to systematically gather, analyze and disseminate customer intelligence to determine growth areas for the organization. Maintains research database on customer intelligence to determine potential markets. Collects, analyzes, and evaluates current research and statistical data and information from both internal and external sources.Builds a working relationship and information connection to/from key people throughout all areas of the business as a mechanism to gather customer insight and identify new business opportunities. Partners with the sales organization throughout the sales process for new business opportunity identification and proposing creative solutions. Crafts marketing and selling strategies for new business solutions that will be delivered to the market. Reviews data and presents marketing and business development forecasts to management. QUALIFICATIONS Bachelor's degree in Marketing, Sales and Marketing, and/or Business. Master's degree preferred. 5+ years of related experience and/or training. Proven creative ability, innovative and strategic approach to tasks. Proven success in market analysis which has yielded actual revenue generating business solutions. Ability to travel frequently. Equal Opportunity/Affirmative Action Employer/M/F/D/V
Job Title: Marketing Manager
Company: Razorfish
Location: Chicago, IL
Description:
The position of Marketing Manager supports the development of the national brand for Razorfish, one of the largest interactive marketing and technology services agencies in the world.Razorfish creates experiences that build businesses. As one of the largest interactive marketing and technology companies in the world, Razorfish helps its clients build better brands by delivering business results through customer experiences. Razorfish combines the best thought leadership of the consulting world with the leading capabilities of the marketing services industry to support our clients' business needs, such as launching new products, repositioning a brand or participating in the social world. With a demonstrated commitment to innovation, Razorfish continues to cultivate our expertise in Social Influence Marketing, emerging media, creative design, analytics, technology and user experience. Razorfish has offices in markets across the United States, and in Australia, Brazil, China, France, Germany, Japan, Singapore, Spain and the United Kingdom. Clients include Carnival Cruise Lines, MillerCoors, Levi Strauss & Co., McDonald's and Starwood Hotels. With sister agencies Starcom MediaVest, ZenithOptimedia, Denuo and Digitas, Razorfish is part of Publicis Groupe's (Euronext Paris: F Register to View ) VivaKi, a global digital knowledge and resource center.Follow Razorfish on Twitter at Register to View Responsibilities: The successful candidate supports the Razorfish brand by managing multiple programs of increasingly complexity, such as thought leadership and regional marketing. The manager frequently manages multiple relationships with outside vendors as well. The manager is considered a strategic counselor to senior management as well as a manager of one or more manager-level direct reports.Core ResponsibilitiesManage Razorfish thought leadership program ranging from book-length reports published two-to-three times annually to white papers published more frequently. Responsibilities include, but are not limited to:Create a strategy and calendar for thought leadership to ensure that our brand is properly supportedCollaborate with senior management to suggest new thought leadership initiatives (including new reports) and creative ways to disseminate thought leadership.Work with subject matter experts to devise creative briefs that define the goals, scope, editorial content, and visual identity for each report.Act as both senior editor and project manager to ensure timely completion of major reports.Create marketing/PR strategy for thought leadership, in collaboration with Corporate Marketing teammates.Create and manage thought leadership budgetManage the annual Razorfish Client Summit. Responsibilities include:Collaborate with Razorfish executives to devise a creative brief and agenda.Perform event site selection and work with Razorfish management to agree on location and dates. Negotiate agreement with host property.Work with group vice president of Corporate Marketing to assemble a team and agree upon roles.With help of outside vendor, manage social functions including cocktail reception and entertainers. Role includes selection of venue and entertainment options, and negotiating agreement with venue.Project manage the event with assistance of an outside vendor. Project management includes creation of a work plan and ensuring day-to-day deliverables are metOversight of event sponsorship process (with a designated Razorfish executive)Work with creative director to develop visual identity.Work with teammates to ensure invitations and registrations are done in a timely mannerSelection of outside vendor to manage Client Summit webcast; onsite management of processCreate and manage the Client Summit budgetManage relationship with event management support vendor.Management of post-event videosManagement of post-event satisfaction surveyManage creation of Razorfish collateral.Manage the Razorfish employee blogging program, including the coordination of design and technology resources required to help employees launch new blogs.Create and manage integrated marketing programs for projects ranging from the launch of thought leadership to co-marketing with clients and alliance partners. Such programs integrate marketing, PR, and social media typically.Work with the group vice president of Corporate Marketing to manage and update the Razorfish brand. The incumbent will focus on management of the visual identity.Manage the Razorfish Marketing IntranetAct as internal communications liaison with Razorfish HR at the national level. Qualifications: Bachelor's degree in related fieldMinimum 7 years of experience.Strong creative instincts and discerning eye for visual designStrong editorial sense with an understanding of publishing style guides, copyediting, etc.Strategic thinker with visionExperience with corporate brandingFamiliarity with publishing software like InDesignUnderstanding of offline printing and ability to work with printers.Familiarity with video creation and productionAptitude for learning new software programs as they pertain to publication and distribution of thought leadershipMust have intermediate skills in Microsoft Word, Excel, PowerPoint and OutlookStrong presentation skills both formal and informal; ability to counsel senior management a must.Ability to supervise management-level employeesStrong written and verbal communication skills. Ability to tie marketing work back to measureable results.Strong interpersonal skills client service approach to working with peopleDemonstrates good judgment and problem solving skillsSuperior attention to detail and accuracy in a fast paced environmentStrong project management skills with little or no supervisionAbility to prioritize and multi-task. Deadline oriented.Ability to show initiative and to self-manageComfortable with working closely as part of a teamInfluence, build and manage relationshipsThis position is a full-time opportunity.
Job Title: Integrated Marketing Manager - GOLF
Company: Time Warner
Location: New York, NY
Description:
Job details
Posting
Job Title
Integrated Marketing Manager - GOLF
TimeWarner
Division
Time Inc.
Industry
Advertising
Publishing
Online Content/Services
Area of
Interest
Marketing
Internet/Online/New Media
Market/Media Research
Interactive Marketing
Magazine Publishing
Location
United States - New York - New York
Requisition #
119563BR
Position
Type
Full Time
Posting Job Description
o The Integrated Marketing Manager will work directly with assigned members of the Ad Sales team to achieve short and long term sales goals.
o The Integrated Marketing Manager will be primarily responsible for idea generation, writing proposals and creating media plans to sell programs across all GOLF assets (magazine, websites, experiential, marketing programs, etc.)
o Once the idea is sold, the Integrated Marketing Manager will manage the implementation of all program elements to best meet clients objective
o Individual must be very organized and able to work on several projects at the same time
o Knowledge of PowerPoint and syndicated research (e.g. MRI, Register to View , Nielsen, etc.) is necessary
o 4+ years relevant experience required
Index Monitor
Job Title: Senior Media Relations Manager, Marketing Resource Center (MRC) - West
Company: The Nature Conservancy
Location: Denver, CO
Description:
The Senior Media Relations Manager is part of a team of skilled marketing professionals working within the Marketing Resource Center (MRC) MRC West. S/he will work with MRC staff, Worldwide Office Media Relations staff, and state, region and country program staff to develop and implement media strategies that maximize the Conservancy's presence in target markets, develop new and existing constituencies and achieve fundraising, public policy, and conservation and science objectives. Overall, s/he will contribute to the implementation of marketing plans, strategic communications strategies, messages and materials specifically for The Nature Conservancy (TNC) partner programs served by the MRC in support of the Nature Conservancy's three marketing objectives:
-Become the most respected organization among key audiences
-Influence local conservation activities among a broader constituency
-Increase major gifts fundraising to support conservation goals
The Senior Media Relations Manager reports to the MRC Director MRC West, may supervise staff, and will sometimes manage outside resources and related vendors in order to complete projects.
Basic Qualifications:
Bachelor's degree in English, Marketing or related field and a minimum of 7 years related experience or equivalent combination.
Experience in client and account management.
Experience in editing, proofreading, written and oral communications.
Experience using all MS Office suite software.
Supervisory experience.
Duties:
1. Work with the MRC Director, state/regional and country program directors, Worldwide Office Media Relations staff and other Conservancy media relations professionals to develop and implement media strategies that maximize the Conservancy's presence in targeted markets.
2. Develop and maintain strong media contacts in target markets. Proactively seek and initiate story placements that are strategic and on message. Respond to media inquiries.
3. Serve as lead advisor to MRC leadership and TNC partner program staff on public relations, crisis prevention and management.
4. Research, write and distribute wide variety of media materials, such as Op-eds, news releases, fact sheets and web articles as directed in program marketing plans.
5. Assist program staff in meeting conservation objectives and marketing plan outcomes by developing key messages and strategies to ensure that these messages are delivered to target stakeholders in key markets.
6. Conduct media trainings and spokesperson coaching for Conservancy staff and senior executives. Prepare select staff members to serve as spokespersons for the Conservancy. Develop speeches, key messages and talking points, as needed.
7. Develop major strategic media initiatives in collaboration with program/country leaders, MRC leadership and other TNC media relations professionals.
8. Active involvement in resource and training issues relevant to the effectiveness of media relations managers. Manage media relations staff where applicable and serve as mentor to media relations managers.
9. Serve as spokesperson where appropriate and approved by MRC leadership.
10. Provide public relations counsel on new and existing community-based projects and activities.
11. Work with external partners on a wide variety of earned media and communications issues.
12. Lead earned media networks.
13. Ensure assigned media relations plans are coordinated with overall marketing plans.
14. Coordinate activities with other MRC and marketing and communications staff and identify opportunities for coordination of activities between MRC staff, program partners and the Conservancy's Worldwide Office.
15. Report on media relations activities and their results on a regular basis and for MRC and state/country program leadership.
Requirements, Knowledge and Skills:
Excellent writing, editing and verbal communication skills.
Bachelor's degree in Journalism, Communications, Public Relations or related field.
7 to 10 years experience with proven ability to secure strategic media placements.
Experience in a mission-driven organization is desirable, communicating the importance of protecting or restoring lands and waters a major plus.
Proven ability to develop and maintain strong working relationships with both internal clients and external media representatives.
Experience with media training, spokesperson coaching and providing consultation and talking points to individuals serving as spokespersons.
Experience developing and implementing media relations plans and managing an organization during a period of crisis.
Experience managing staff.
Experience in developing reports for senior leadership on media relations activities and results. Knowledge of Vocus reporting system a plus.
Proven ability to secure strategic media placements that are part of the organizational marketing plan.
Strong time management skills and ability to manage multiple projects in a fast-aced deadline driven environment. Knowledge of Associated Press writing and editing styles a plus.
Ability to work in a team-based environment with internal and external partners
Ability & willingness to travel overnight and possibly internationally.
Ability to work independently and as part of a geographically-dispersed virtual team.
Personal passion for preserving and protecting the natural world with a belief in the mission, principles, and values of The Nature Conservancy's global approach to conservation.
How to Apply: To apply to position number 12327, please visit www.nature.org/careers and submit resume and cover letter as one document.
All applications must be submitted in the system prior to 11:59 p.m. Eastern Time on Friday, September 10, 2010.
Failure to complete all of the required fields may result in your application being disqualified from consideration. The information entered in the education and work experience sections are auto screened by the system based on the basic qualifications of the position.
You must click submit to apply for the position. Click save if you want to be able to return to your application and submit it later. Once submitted, applications cannot be revised or edited.
Job Title: SALES & MARKETING MANAGER Will be
Company: (Publication) Classified Ad Company
Location: Little Rock, AR
Description:
SALES & MARKETING MANAGER
Will be responsible for expanding existing diverse products, identifying new products & establishing & maintaining a working sales & marketing plan for each strategic account assigned. With an emphasis in paper & government sales, additional responsibilities will include leading the initiation, development & maintenance of products with respect to design profitability & growth of ALB's business. Requires excellent interpersonal skills, a positive attitude & willingness to assist with other tasks. Candidate must have a bachelor's degree in business admin or marketing (or equivalent) with sales exp in national & gov accounts or commercial sales/marketing exp w/ exposure to distributor-based & wholesale selling. Public presentation/speaking skills & intermediate to advanced computer skills required. Gov procurement & contracting exp preferred.
If qualified send resume & salary history/requirements to
Register to View No phone calls please.
Job Title: Marketing Manager
Company: comScore, Inc
Location: Reston, VA
Description:
Marketing Manager
Reports To: Sr. Marketing Manager
Location: Reston, VA
BASIC FUNCTION:
Marketing Manager will be responsible for supporting the company's mission by growing industry-wide brand dominance and credibility through a range of marketing and analytic functions.
DUTIES AND RESPONSIBILITES:
Support strategic execution of corporate branding efforts as well as key product marketing initiatives
Manage the development of corporate and product marketing collateral, including product cards/sales sheets, brochures and presentations
Supervise the production (including both writing and editing) of outbound marketing communications such as industry white papers, client emails, reports, blog posts and other company communications
Manage cross-functional and cross-department relationships, specifically with sales and product management teams
Cultivate relationships with associations and conference programmers and identify opportunities for comScore to become more involved with industry trade bodies
Develop trade show speaking proposals for comScore executives to support corporate branding building and thought-leadership efforts
Analyze comScore syndicated and custom data to uncover industry trends and further highlight the value of comScore data among our various customer segments
Become familiar with, analyze and track competitive environment
Become knowledgeable about comScore's proprietary e-commerce, online audience usage ratings, digital advertising and industry-specific analysis across major vertical markets in order to coordinate daily with both internal departments and outside partners and suppliers.
Develop, execute and track progress for marketing strategy as it pertains to corporate objectives by geography, industry vertical or business division
QUALIFICATIONS:
Bachelors Degree in Marketing, Journalism, Communication, or Liberal Arts required, Master's preferred
Three to five years prior experience in a marketing communications capacity with a strong emphasis on writing (preferably at an internet or digital media company), or as a journalist for a major news publication focusing on internet, technology or consumer trends
Must love data and have a demonstrated ability to understand, analyze, 'find the news' and write about it.
Razor-sharp verbal and written communication skills including excellent proofreading and editing skills
Ability to multi-task and prioritize with autonomy in an extremely fast-paced environment
Prior experience managing budgets and outside vendors
Ability to interface with senior level internal employees, customers, and partner organizations and add value to each
Solid understanding of and passion for digital media/advertising landscape, including Internet, mobile and multimedia campaigns
Familiarity with Internet-based consumer market research services (e.g. comScore Media Metrix, etc.) required
Proven leadership ability, experience managing direct reports preferred
Must be expert in all Microsoft Office application
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. comScore helps its clients better understand, leverage and profit from the rapidly evolving digital marketing landscape by providing solutions in the measurement and evaluation of online audiences, advertising effectiveness, social media, search, video, mobile, e-commerce, and a broad variety of other emerging forms of digital behavior. comScore's capabilities are based on a global panel of approximately 2 million Internet users who have given comScore explicit permission to confidentially capture their browsing and purchase behavior. These data can also be combined with census-level Web site or telecom carrier data to provide the most comprehensive and unified measurement of digital activity. comScore's recent acquisition of ARSgroup adds one of the industry's most validated measurement of the persuasive power of advertising in TV and multi-media campaigns. comScore services are used by more than 1,300 clients around the world, including global leaders such as AOL, Baidu, BBC, Best Buy, Carat, Deutsche Bank, ESPN, Facebook, France Telecom, Financial Times, Fox, Microsoft, MediaCorp, Nestle, Starcom, Terra Networks, Universal McCann, Verizon Services Group, ViaMichelin and Yahoo!. For more information, please visit www.comScore.com.
EOE/M/F/V/D
Job Title: Lead Content and Marketing Manager for Growing Healthcare Company
Company: Location: San Francisco, CA
Description:
We are looking for a Content and Marketing Manager to work out of our San Francisco office and manage our branded healthcare/pharmacy community website ? DirectorsofPharmacy.com. The ideal candidate is an aggressive self-starter with two to four years experience compiling, editing, selling or managing healthcare content, who can learn quickly and come up with specific, creative solutions to building and managing a community. Candidate should have very strong communications skills, a background in online media, and experience working with companies, sponsors, and social media.
This position presents a unique opportunity to learn and grow professionally and offers the opportunity to work closely with a leading management team.
Your background:
? A bachelor's degree in communications, marketing, journalism, or public relations
? 2-4 years practical marketing or content experience
? Strong verbal and written communication skills
? Very organized with strong skills in coordination and scheduling
? An editorial eye and exceptional attention to detail
? Experience working with sales, marketing and editorial personnel
? Computer/technical savvy, including a knowledge of social media
? Comfort with finance and SEO a plus!
Position requirements:
? Write and/or gather quality features and company profiles/news feeds
? Coordinate, recruit and assign projects to product content contributors and industry experts
? Coordinate with our leadership team
? Quickly gain an understanding of pharmacy products and services; stay informed about product advancements and trends
? Be independently resourceful in identifying content sources and potential contributors and sponsors
? Create and manage high-quality web layout (we have technical people to help)
? Assemble product-related email newsletters
? Drive users! Coordinate leads and opportunities with partners and sister company ? Pipeline Healthcare.
This position is full time OR part time with a stock option plan ? opportunity to build a career here. Please send your resume and a brief letter outlining your background to the email above.
Job Title: Marketing Manager
Company: Towers Watson
Location: Chicago, IL
Description:
The Company
Towers Watson is a leading global professional services company that helps organizations improve performance through effective people, financial and risk management. With 14,000 associates around the world, we offer solutions in the areas of employee benefit programs, talent and reward programs, and risk and capital management.
The Business
The role of Marketing in Towers Watson is two-fold: to support the company's growth and revenue goals and to protect and promote a consistent global brand. As trusted business advisors, the marketing group functions as an integrated global team providing comprehensive marketing support to all business segments and regions.
The Role
In this position, you will be a member of the Chicago marketing team located in Chicago, Illinois focusing on delivering a marketing program within the market and managing and measuring the effectiveness of marketing tactics utilized within Greater Chicago and Milwaukee. Successful candidates must demonstrate business acumen, relevant experience with core marketing strategy and execution, excellent project management, communication and team skills.
Performance Objectives:
Excellence Identify the right marketing mix and strategy that leverages national and local activities that will: - Build consistent TW brand awareness - Introduce/reinforce awareness of TW services and capabilities Strategically place key thought leaders in various speaking engagements or media opportunities such as local association events Create internal awareness of key initiatives Plan and manage all local office client/prospect event and roundtable briefings Oversee production of local marketing collateral or other materials, and monitor compliance with firm-wide brand, editorial and graphic standards Design and execute strategies to ensure effective follow-up with clients after campaigns or events, and monitor client satisfaction and return on investment. Assist with planning and facilitating internal meetings, webcasts and teleconferences related to local and national sales/marketing initiatives Full accountability and oversight on all local sales and marketing tools and databases Identify and foster relationships with appropriate 3rd party associations at the local level Identify and target local press opportunities Partner with account directors and office leadership to create and develop a successful marketing strategy for the market Prepare and deliver FY11 marketing plan and strategy for local office; in tandem with managing consultants and local leadership
People Collaborate with account directors and a variety of business segment leaders to develop and manage sales and marketing campaigns and events (both client and/or internal) and conduct training on internal processes like the Towers Watson Client Information System (CIS) Serve as a mentor to project team associates and marketing coordinator Build relationships internally and cross segment to effectively channel marketing objectives in local market
Clients Deliver superior and consistent project management for a variety of client facing events Conduct competitor or client research as needed to support various sales activities, and use this information to help local leadership evaluate market potential and drive TMO revenue Participate in the account planning process for high potential clients through the use of market knowledge, research, and database management
Financial Manage and adhere to local marketing budget
Job Title: MARKETING MANAGER
Company: ASAE & The Center for Association Leadership
Location: Washington, DC
Description:
ASAE & The Center for Association Leadership seeks an experienced marketing professional whose primary objective is to develop, implement and evaluate marketing strategies and tactics in support of various major projects for ASAE & The Center. This includes developing and implementing marketing tactics that may utilize all of the communication channelsincluding direct mail, print, advertising, web sites, exhibits and email. This position will have significant interaction with many departments and will be expected to manage campaigns as well as discrete projects as needed.
SUMMARY OF BASIC DUTIES & RESPONSIBILITIES:
This position is responsible for development and implementation of marketing materials and promotional campaigns tailored to specific segments, programs, products and events to achieve targeted goals for participation, attendance and revenue.
Key to the success of this position is the ability to develop promotional concepts, copy, and package designs based on analysis of marketing, sales, and competitive data.
Primary internal client focus on publications sales, membership, sponsorship, professional development, research projects, and special events, with additional projects to support initiatives association-wide.
Ability to develop and implement cross-selling strategies is a must. Strong team creative and project management skills are essential.
Develops and manages multi-faceted marketing campaigns, which include print collateral, e-marketing, advertising, and interactive marketing to create campaigns intended to position ASAE & The Center, enhance and broaden its appeal, reach new and more diverse market segments, and increase revenue.
Individual must thrive in a fast-paced, high volume work environment and be a professional who works collaboratively with a diverse group of product line managers across the organization to create and manage cross organizational, integrated marketing strategies.
Individual should be able to bring new marketing concepts to the organization so that, when possible, non-traditional strategies can be tested and employed.
SPECIFIC RESPONSIBILITIES:
Develop and implement marketing campaigns and promotions to support a wide variety of programs and services with emphasis on membership, special events, education programs, research initiatives, website strategies and product launches.
Focus on marketing programs to support publications sales and professional development attendance.
Focus on membership marketing to increase membership and retention rates.
Work with sponsorship department to establish guidelines for sponsorship recognition in marketing materials, on the website, and at events.
Support ASAE & The Center's product line marketing staff by developing design and promotional campaign concepts and writing promotional copy.
Reviews and edits existing and new promotional materials for marketing effectiveness.
Manages email campaigns and develops website copy.
Pulls mail lists and other data inquiries for projects.
Manages individual client marketing budgets, including tracking and reporting all costs, and analyzing sales and marketing effectiveness of tactics as required.
Reviews marketing communications as necessary to ensure consistent use of ASAE & The Center's brand guidelines.
Analyzes and interprets marketing, sales and historical competitive data in developing marketing tactics.
Works closely with the product/program developers (client) to gain full understanding of features and benefits to be promoted.
Manages free-lance designer relationships and creative direction for each project.
NOTES:
Local Residents Preferred (No Relo).
Additional Salary Information: Salary is commensurate with experience.