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Job Title: Marketing Manager
Company: Barron's Educational Series, Inc.
Location: Hauppauge, NY

Description:
Barron's is one of America's leading publishers of test preparation manuals and school directories. In addition we publish an extensive line of children's books, pet care manuals, cookbooks and art books as well as learning materials on DVD; CD and CD-ROM. We are seeking a Marketing Manager to join our six-person marketing team headquartered on Long Island. The manager will plan and supervise various marketing programs to ensure that company's products and image is communicated effectively to all channels. The manager will also plan creative and effective print/electronic/online marketing campaigns and manage the marketing budget to drive revenue and achieve income objectives.




Job Title: Strategic Marketing Manager
Company: Elsevier
Location: Philadelphia, PA

Description:
Position Overview: In this integral role on the Global Market Research marketing team, you will lead a team focused on strategic marketing planning for the key business segments and specialty therapeutic areas within Group 2 of the Publishing Division. This will include planning and monitoring marketing strategy for this group, developing clear goals and achievable results and ensuring accurate reporting on all budgets. The Strategic Marketing Manager will also develop strategies for growth within the Author, Editor and Reviewer market segment with increasing customer satisfaction scores. In the role of Strategic Marketing Manager, you would be expected to: • Manage the marketing for a portfolio of 6 specialties and 44 journals • Provide leadership to a team of two (Senior) Marketing Managers focused on identifying and addressing the current and future needs of customers across priority therapeutic areas • Manage and build this team, inspiring and motivating them through times of change • Take ownership of the Global Medical Research Individuals and Society Members customer groups ensuring we leverage customer insights, market analysis, and competitive intelligence • Determine key messages for this market segment where appropriate and ensure consistency of messaging throughout all departmental marketing activities • Provide clear and consistent marketing contact for all societies within your Group, working collaboratively with the Publishing group and Customer Services to develop annual plans, review performance, and manage relationships • Establish optimum communication with VP of Group 2 to ensure strong understanding and shared goals across Publishing and Marketing • Work with all Strategic Marketing Managers to ensure strategic marketing plans have clear achievable goals and work closely with Campaign Execution to ensure appropriate allocation of resources and demonstrate ROI • Ensure clear communication on strategic direction to key stakeholders throughout the rest of the marketing organization (Product Marketing and Marketing and Sales Operations) • Seek constantly to identify proven best practices in one area (geographic or otherwise) and to leverage the learning elsewhere across the business. Requirements: The ideal candidate will have strong leadership qualities, and demonstrated experience as a strategic thinker in the industry. Must be an independent thinker and like to take initiative. At Elsevier, we want those with the can-do attitude to join our management team. Candidates should have an in depth knowledge about Health Science issues and debates. We are also looking for someone with experience in journals publishing or a related field. PLEASE APPLY ONLINE: http://reedelsevier.taleo.net/careersection/51/jobdetail.ftl?lang=en&job=GMR0000F




Job Title: Marketing Manager
Company: Owens-Illinois Inc
Location: Perrysburg, OH

Description:
Owens-Illinois, Inc. (O-I) is the largest manufacturer of glass containers in the world, with leading positions in Europe, North America, Asia Pacific and Latin America. Its innovative packaging products are found in households and businesses and its customers manufacture and market many of the best-known consumer-products around the globe.With operations on five continents, O-I achieved sales of $7.1 billion in 2009. Each day at O-I, nearly 23,000 employees worldwide are united in a common goal - to be the best in their particular disciplines and to make a personal contribution to the success of the Company as a whole. The ingenuity, determination and work ethic of O-I people has been core strength and a major component of our success for nearly one hundred years.We are seeking a qualified Marketing Manager to join our Marketing team at our world headquarters in Perrysburg, OH.POSITION SUMMARY:Work closely with VP Marketing and NA Sales & Marketing group to develop and implement short and long-range marketing objectives, strategies, and tactics to maximize sales opportunities and consumer awareness for glass packaging.  In addition, the Marketing Manager will: 1.  Capitalize on opportunities to drive volume and profit growth 2.  Define market potential and key trends 3.  Develop and manage marketing budget 4. Create and present marketing presentations for key customers, managers, suppliers, and sales.PRINCIPLE ACCOUNTABILITIES: Business Intelligence *Consumer Driven Market Research – Use knowledge obtained from Consumer Research to determine best product areas to focus on for selling, New Product Development and advertising *Customer Driven Market Research – Survey perceptions of current and potential customers *Conduct Competitive Research & Analysis primarily products and customers, but also capacity and technologies *Conduct macroeconomic research and trend analysis based on local economies and industrial productions (PPI) Marketing Strategy/Development *Develop marketing plans for each category based on new and current opportunities.  This includes: Product Strategies, Pricing & Value Strategies, Service Strategies, Market Share Forecasting (long-term sales forecasting using statistical models), and Segment Attractiveness Analysis for industries, products, and channels.External Communications *Communications targeted at current and potential customers as well as consumers including Promotional Material (brochures, informational CD’s, multi-functional trade shows), advertising (trade publications, web, direct mail, brand image), press releases, websites, company magazine Internal Communications *Communication aimed at internal employees on the sales and marketing team and beyond, which includes Announcement/Bulletins to advise of new products and revitalized ones as well as responding to our competitors articles in every media Events Management *Attend trade shows to increase awareness and brand image as the world leading glass container manufacturer to members of the food and beverage industries at shows*Internally:  Plan, coordinate, and oversee company events *Externally:  Assist in the preparation of customer oriented events and presentations




Job Title: Marketing Director
Company: Personnel Services, Inc.
Location: Wichita, KS

Description:
Job Function: The Marketing Director reports to the President/CEO, while managing other marketing professionals to execute strategic marketing tactics. These tactics include ongoing print and broadcast media campaigns, promotions, events, direct mailers, etc. that impact specific regions or the entire of the company. The Marketing Director will ensure projects are properly estimated, planned, tracked and completed on-time, on-budget and on-brand. The Marketing Director will also be tasked with finding ways to reduce costs and/or make marketing investments more efficient. Job Responsibilities: Works with vendor partners to plan and then buy and/or execute monthly and quarterly media programs including: TV, radio, print, yellow page, outdoor, interactive and other special projects designed to drive traffic and increase revenue. Has a comprehensive knowledge of media buying, including metrics such as cost per thousand, cost per point, net reach, average frequency, etc. Ensures timely completion and delivery of advertising collateral materials to stores, and work to improve the process to drive traffic to stores, while strictly adhering to predetermined budgets, timelines and an established brand personality. Project management; from initial concept through copy writing and publication of various items, including brochures, web content, advertising, public relations, direct mailers, posters and electronic media. Ability to drive the TV production process from concept to creation is critical, including concepts, planning, production and editing. Works to provide campaign or event management. Setting up accounts and campaigns Managing all aspects of events for store grand openings Reviewing creative and editorial content Forecasting and ensuring budgets are maintained Monitors costs and account reporting for tactics as well as cost of tactics and report expense trends to marketing management. Maintains comprehensive marketing operations tactical calendar and high-level project management of implemented tactics on a monthly basis. Coordinate and attend various events to help promote the corporate brand. This may include community events, festivals, etc. Works with President/CEO to carefully manage the corporate brand both to internal and external audiences. Looks for new and innovative ways to drive customer traffic and deliver a lower customer acquisition cost. Position Qualifications: Must possess an entrepreneurial spirit, be a self-starter and be strategic. Exceptional creativity, writing, organizational, conceptual and verbal skills. Demonstrated ability to manage multiple projects with high quality and service mentality. Demonstrated ability to work in a collaborative, deadline-driven environment. Demonstrated ability to effectively interface with different levels of management Position Requirements: 3+ years of marketing experience leading and managing a marketing function/department and support team. Proficiency in Microsoft Word and Excel. BA/BS degree from accredited four-year university. Preferably in communications, marketing, creative writing, public relations or journalism. HOW TO APPLY: Resumes are submitted on a confidential basis. NO FEES to applicants. Thank you for inquiry. Please send resume as a Microsoft Word or text attachment via the E-Mail link below. Personnel Services will be able to respond if our client company approves your resume. Personnel Services, Inc. 301 N. Main, 340 Wichita, KS 67202 Phone: Register to View Fax: Register to View Members of National Personnel Associates & First Interview Network with over 1500 Partner offices throughout the US, Canada, Europe and the World   See all jobs in Wichita KS




Job Title: Circulation Sales & Marketing Director
Company:
Location: Honolulu, HI

Description:
Pacific Business News is seeking a Circulation Sales and Marketing Director to join their dynamic management team. We?re looking for a proven, goal-driven manager with strong sales management skills and a winning attitude. The job encompasses a broad range of skills, most particularly the ability to successfully lead and manage a sales team. Strong candidates will show a penchant for selling, tracking and forecasting sales growth, and an ability to adjust operations constantly to maximize performance. Key responsibilities include: ? Growing paid circulation through all methods of acquisition and retention ? Sales management of a three-person team ? Selling of volume license and group subscription packages ? Sales presentations to companies and organizations on how to successfully utilize Pacific Business News ? Development and implementation of grassroots marketing programs including association partnerships along with other guerilla marketing strategies ? Departmental budgeting, analysis and tracking You are the ideal candidate if you: ? Are a high-energy sales and marketing professional who has a track record of producing results with your team ? Are creative, focused and goal-driven and love to dig in and solve problems ? Have a high degree of responsibility and are able to work with minimal supervision As a member of the Pacific Business News management team, the Circulation Sales and Marketing Director also serves as a voice in the strategic direction of the paper. A 4-year college degree or equivalent experience desired. Pacific Business News offers a great work environment with good people and good benefits. Pacific Business News is part of American City Business Journals, a private company with 40 business journals across the country. Please learn more about us at pacific.bizjournals.com. This full-time position offers a competitive compensation package, benefits and 401k.




Job Title: SFA Stores - Director Marketing
Company: Saks Fifth Avenue
Location: Indianapolis, IN

Description:
A Proud TraditionFrom the moment we opened our doors on September 15, 1924, Saks Fifth Avenue has been more than a world renowned shopping emporium, more than an international fashion authority: it has been a cultural phenomenon. We are an icon of the New York City landscape that remains equally present in the hearts and minds of people all over the world. We love to help people look good and feel great! Our purpose reaches way back to the very essence of our brand: to set the standard for the most exceptional and fulfilling retail experience.Ambassadors of StyleAt Saks Fifth Avenue, a gentle manner, careful consideration of others and an ability to assess customers' needs are an absolute necessity. Our Associates bridge the gap between strangers by approaching every customer as a potential friend. To be chosen to work at Saks is to be given an important responsibility: The fulfillment of our customers' dreams. In an ever-evolving world, that is our unchanging promise.What Sets Us Apart?Our high-performance Associates' skill, enthusiasm and commitment to making people look good and feel great. Position Description:This position will develop and manage a strategic local marketing and business development program with clearly defined goals for sales and client acquisition and development. This individual will serve as a brand ambassador for Saks Fifth Avenue within the local marketplace. Qualifications:S/he will work with the entire store team in creating innovative, tailored programs and strategies for driving traffic and sales by: • Working with the store to analyze the client base and define best opportunities to acquire new and develop existing customers• Developing and executing strategic and creative events/programs that drive traffic and sales of new and existing customers• Analyzing event and program results to refine and improve future programs• Developing local PR plan and driving execution of the publicity strategy to communicate Saks Fifth Avenue initiatives to key regional media influencers and securing editorial on product, the Saks brand and the local store team• Increasing Saks visibility in the community via partnership programs/events with local publications, charitable groups and influencersRequirements:• A Bachelor's degree• 5 – 10 years experience• Some experience in retail and event marketing preferred; although, strategic marketing/business development skills will also be relevant• Budgeting analysis and reporting skills necessary• Proven ability to apply creative solutions to business challenges• Knowledge of the Saks Fifth Avenue point of view• Strong written/verbal communication and organizational skills• Positive, high-energy individual • Proven track record for achieving results in a fast-paced environmentApply Only at : Saks Fifth Avenue




Job Title: Product Marketing Manager
Company:
Location: Portland, OR

Description:
JanRain is looking for an experienced software Product Marketing Manager to develop and drive the go to market strategy for JanRain?s software-as-a-service user management platform. This includes developing market growth strategies; creating product requirements documents; conducting product launch planning; determining product pricing, packaging and positioning; and creating sales tools. This position is a combination of product management and product marketing responsibilities and requires operating daily at both the strategic and tactical levels, as well as close interaction with engineering, sales and other marketing functions. JanRain is a venture-backed start-up that provides a turnkey software solution to help any organization streamline the management of online users. Our flagship product, RPX, leverages social publishing and a user?s existing identity profile to simplify the login process and generate qualified referral traffic. Instead of creating a new user name and password, a user can log in with their existing account on Facebook, Twitter, Google, LinkedIn or other existing social network profiles. Additional functionality makes it easy for the user to then publish activity data back to multiple social networks. The Product Marketing Manager will be a member of the marketing team and report to the director of marketing. Responsibilities: - Position JanRain?s SaaS solutions for multiple audiences and develop appropriate, compelling messages that will resonate with customers and expedite the sales process - Develop product roadmap and associated documentation around market and product requirements for new features and products - Lead product and feature launch processes to ensure effective communication with customers, prospects, press and analysts - Perform competitive and market analysis on competing products and communicate this information internally - Communicate the value proposition of JanRain?s solutions to the sales team and assist in the development of compelling sales support materials such as case studies, data sheets, white papers, marketing briefs, presentations, website content and demos - Represent the company in webinars and speaking engagements - Work closely with engineering to rationalize the product roadmap and focus on high impact functionality based on customer requirements, competitive offerings and market trends - Develop business models including pricing and bundling Qualifications: - At least 4 years product marketing and product management experience with a SaaS offering - Bachelor?s degree; MBA preferred - Experience working at an early stage start-up company leading early stage strategic marketing initiatives - Deep knowledge of the social media space and technologies supporting the category - Demonstrated ability to think strategically and define product and messaging direction - Experience creating and executing detailed go-to-market plans that drive sales and revenue - Exceptional written and verbal skills and proven ability to create marketing collateral - Passion for customers and track record of success analyzing product and market dynamics - Demonstrated ability to be both strategic and hands-on - Demonstrated ability to gather information from many sources (engineers, professional services, sales, executives and customers) and organize it into effective written briefings and detailed sales materials - Familiarity with the Pragmatic Marketing Framework a plus (http://www.pragmaticmarketing.com/pragmatic-marketing-framework) Send your cover letter and resume to Register to View




Job Title: marketing manager with publishing experience
Company: Ubergig
Location: New York, NY

Description:
ubergig currently has a full time Marketing manager position in NYC making $80k + stock options This position will help lead our integrated media*s marketing and promotion efforts. The candidate will be responsible for tracking market trends, analyzing and responding to consumer feedback, developing and implementing marketing campaigns, and creating marketing content for distribution.Specific responsibilities include but are not limited to the following categories:Market Research* Analyze customer research, current market conditions and competitor information* Collaborate with product manager to determine enhancements, features, and functions of the integrated media marketing platform* Create monthly report to executives regarding emerging marketing techniques, successful marketing campaigns, and integrated media marketing updateMarketing Plans and Campaigns* Develop and implement marketing plans and projects for new and existing products* Work with CMO to create marketing concepts and pitches for business development* Monitor, review and report on all marketing activity and results* Provide feature enhancement priorities for the integrated media marketing platform* Working with product manager, create monthly executive report on effectiveness of ongoing campaignsSocial Media and Mobile Marketing* Oversee our social networking sites and work with CMO on company strategy/usage* Create social media sites for participating authors and train authors in their use* Keep abreast of emerging technologies and communities in the social media space and report back to CMO on findings* Build information network related to mobile marketing developmentsQualifications: ?* Requires a bachelor*s degree. master*s degree in related field a plus* 5-8 years experience in a marketing, advertising or promotion role* Experience in the publishing industry a plus* Experience using Photoshop, Visio, InDesign, project management toolsets* Experience in all aspects of developing and maintaining marketing campaigns* Experience with social media marketing and analytics* SEO and SEMThe successful candidate must have the following skills:* Project planning is critical; individual must the capability to document, communicate and integrate results into specific action plans and manage project plans for implementing marketing campaigns* Ability to work closely with publishing and product management to deliver campaigns to market according to plan* Excellent interpersonal, written and verbal communication skills required; must be able to present results and actions plans with professionalism, authority and credibility to all levels within the Company, as well as externally to prospects and clients* Initiative and desire to work successfully in a fast-paced, small team environment, self-directing day-to-day activities and prioritization; strong attention to detail, with an ability to follow-up on items to ensure tight time-lines and releases are metReporting:?Will report to the Chief Marketing Officer and will work closely with Publishing and Product Development, and others throughout the Company as neededCompensation and Benefits:This is a full-time exempt position with a comprehensive benefit package which includes medical, dental, 401(k), life insurance, and moreIf this is not a good fit but you know someone who is, please forward this on. If Interested, Please send all resume to Register to View -- Respectfully Yours,John Melone // bergig(p) Register to View Ext. 102(f) Register to View Register to View (profile) http://www.linkedin.com/in/johnmelone




Job Title: Web Content Manager (Sr. Copywriter/ Online Editor exp) / Search Engine Marketing Manager positions
Company: Recruitment Trends, Inc.
Location: New York, NY

Description:
SEM Marketing & Merchandising Manager / WEB CONTENT MANAGER (several opportunities) Creative services department of a large corporation located in Nassau County, NY has the following immediate needs: WEB CONTENT MANAGERProven ability to write for a female retail audience / branded web content /copy development.Must have experience as a "Content Manager" "Senior Copywriter""Editor" or related background.I'Please include online portfolio/ online writing samples with your resume and salary history! Please include an Online portfolio of advertising writing samples Manage and oversee all company Manage all web content and projects related to the website. Write, edit, and proofread new content. Lead and direct both staff and freelance writers. Assist in developing brand tone and voice. Insure all content in all media channels meets brand tone and voice standards. Generate content strategy and ideas for partnerships and new content development. RESPONSIBILITIES Developing content strategy based on business objectives and customer needs Determining projects' overall content requirements and potential content sources Developing innovative solutions for content presentation, including content management, workflow, and maintenance Creating taxonomies and metadata frameworks for grouping and tagging content Ensuring content conforms to Search Engine Optimization best practices Developing, overseeing and editing development of all branded content including interactive marketing, email, web and catalog product copy, print advertising, social media, and mobile marketing. Developing and enforcing brand tone and voice guidelines for all company content/ copy Insuring all marketing/ ad copy utilizes interactive marketing + advertising best practices Developing naming conventions, including product naming Supervising all staff and freelance copywriters, while serving as an inspiring writer on the team. Concepting and brainstorming with marketing team EXPERIENCEMust have experience as a "Content Manager" "Senior Copywriter" "Editor" or related background. Please include online portfolio/ online writing samples with your resume and salary history! Extensive experience with content management systems, digital asset management, databases, usability principles, and SEO best practices? 5+ years experience in creating/writing content for Web or other digital media? Degree in related field, such as English, journalism, advertising, or communications 5+ years experience writing for the web Experience managing staff copywriters Advertising and/or web design agency experience preferred Experience with retail advertising preferred Proven ability to write for a female retail audience Independently editing all marketing email, affiliate marketing, catalog and web product copy. Creating content strategy documentation Advanced proficiency in the MS Office Suite, Visio, and Power Point Please include an Online portfolio of advertising writing samples Search Engine Marketing and Merchandising Manager International and Domestic/ Billingual (French/ Spanish A+) The manager will be focused on developing and implementing merchandising and marketing plans for company websites. The manager will be responsible eventually for all search engine marketing, optimization, email campaigns, merchandise design and pricing for the websites. ? This is an excellent opportunity for an individual with strong reading and writing skills to learn how to build an internet retail business from the ground-up, working with experts in the field.? Someone with the right attitude and academic background is far more important to us than previous experience – this person must be able to multi-task effectively in a high-profile, high-stress environment.? Responsibilities: Search Engine Marketing and Optimization Manage development of SEO content for websites Develop SEM Marketing campaigns Compose daily and weekly emails to customers Manage external software vendors Manage external marketing vendors Develop and implement Marketing Strategy REQUIREMENTS: Bachelor's degree is required 2-5+ years related experience is required SEM/ SEO marketing experience is preferred Billingual Spanish/ French is preferred Strong preference for someone with fluency in Spanish and/?or French (both are preferred), with top priority given to native speakers of one of these languages (language test will be administered to qualified candidates in the interview process).? Retail / Merchandising experience is highly preferred Please email your resume in WORD format along with your current base salary requirements and salary history and include a link to your online portfoilio and/ or online samples ASAP to: Register to View "Mso pan>




Job Title: Online Marketing Manager
Company: Bloomberg
Location: New York, NY

Description:
The Company:Bloomberg BusinessWeek is a global source of essential business insight that inspires leaders to turn ideas into action. Through content, context and collaboration, Bloomberg BusinessWeek moderates hirehireglobal conversations and moves business professionals forward. Founded in 1929, Bloomberg BusinessWeek magazine is the market leader, with more than 4.7 million readers each week in 140 countries.The Role: Bloomberg BusinessWeek is seeking an Online Marketing Manager to join our Acquisition Marketing department. Candidate will strategize, plan, execute and evaluate all online marketing initiatives for BusinessWeek magazine around the globe. Responsibilities- Optimize response rates and P&L by actively recommending online tests across key sources of business including BusinessWeek.com, email, paid search, affiliate marketing etc. (creative, price, term, premium, etc.)- Manage primary relationships with fulfillment house, search agency, creative suppliers etc.- Manage execution of all campaigns, analysis and further recommendations based on results of testing. - Manage expense budgets, subscription production budgets, and forecasts monthly. - Manage backend operations to ensure campaigns are executed effectively (creation of urls, promo keys, order pages etc.)- Identify marketplace, product and marketing issues, leverage points and weaknesses and pportunity. - Seek and develop strategies and tactics to overcome weaknesses and seize opportunity. - Assist in the planning and execution of other marketing efforts including BusinessWeek Digital as needed.Qualifications- Strong verbal and written skills to communicate effectively in-house and with outside vendors. - Proven track record in online marketing and direct marketing required, preferably within magazine publishing.- Highly organized, detail-oriented and able to manage/execute multiple ongoing projects. - ROI focused analytical skills required to read/interpret marketing reports and make recommendations. - Strong Excel skills and comfort with systems/operations. Prior experience with CDS fulfillment a big plus. - Results-oriented, motivated contributor who brings passion and an intrinsic drive to succeed. - Flexible and remains cool under the pressure and demands of a weekly magazine. - Strong influencing skills to get things done across business units.Bloomberg is an equal opportunity/affirmative action employer and we welcome applications from all backgrounds regardless of race, color, religion, sex, national origin, ancestry, age, marital status, sexual orientation, gender identity, veteran status, disability, or any other classification protected by law.




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